Welcome!

Containers Expo Blog Authors: Pat Romanski, Elizabeth White, Angsuman Dutta, Liz McMillan, Derek Weeks

Related Topics: Containers Expo Blog, Wearables

Containers Expo Blog: News Item

The iPad Will Be the Best Thing to Happen to Desktop Virtualization & VDI

Desktop Virtualization will sell itself with the iPad

iPad on Ulitzer

Regardless of what it was designed for and despite all it's limitations, I expect the iPad to be the best thing to happen for Desktop Virtualization in 2010. No it's not always the best Thin Client but as a sales, marketing and awareness enabler it won't be beat, here's why:

Purple Cow effect - Seth Godin, the new media marketing guru defined the Purple Cow as something remarkable. Something that stands out from the crowd and worth noting. A great example is the screen shot of Windows 7 on the iPad. This picture was replicated and written about in hundreds of articles and  blogs... because it was remarkable. The Gizmodo post alone now has over 62,000 views and 520 comments.

Early adopters will show friends & colleagues - The iPhone started the new phenomena of showing off your latest cool or useful app. Everyone with an iPad and Citrix Receiver will show it off. Godin also makes the point that it's not the best ideas that win, it's the best ideas that spread, win.

First impressions count - The iPad is beautiful, when prospects recognize they can also do work with it they will sell it to themselves. The $500 entry price is low enough to justify for companies or many individuals.

Peer envy - As more iPads show up in the workplace and they are put to work visibly and effectively, others will follow.

Executive mandate - When execs see they can run all their work apps from an iPad and get their work done where ever they are, they will better appreciate the benefits of Desktop Virtualization. They will also approve projects faster and demand IT support for their own iPad.

Internal IT promotion - Internal company Desktop Virtualization champions will set up demos on the iPad, hand it to users and management ... Sold !

Preferred device for conference room meetings - The iPad will be ideal for bringing to meetings without the intrusion, distraction, boot up or power cables of a laptop. In the future the laptop will be staying in the office/cube while you grab the iPad to bring to the meeting down the hall or down the road. ( and everyone else in the meeting will ask you how you like it )

Sales demo tool - Sales pros everywhere will use iPads to demo their products, check inventory and bring up photos and then hand the iPad to a prospect. Not something you see happen often with laptops. Desktop Virtualization will enable the apps and be the answer to " how did you do that ? "

Healthcare, Healthcare, Healthcare - Doctors will sell more iPads with Desktop Virtualization into healthcare than anyone. Even if they have to buy the iPads themselves.

Vertical Market Solutions - Besides healthcare, many other verticals like legal, insurance and field workers will adopt the iPad rapidly if the Apps they need are available via Desktop Virtualization.

Desktop Virtualization overcomes iPad limitations - Multi-Tasking, Flash, Windows apps, all resolved with Desktop Virtualization.

BYOC - As described in a prior post , The iPad with Desktop Virtualization will lead the "Bring Your Own Computer" BYOC movement and provide IT a safe way to allow personal devices inside the company.

Multiple Desktop Virtualization options - The iPad will work great with VDI ( XenDesktop )  or shared Virtual Desktops ( XenApp Published Desktops ) or selected Apps on-demand ( XenApp ). VDI only solutions will not always be justified for every user or app.

Multiple Device Management - For most iPad users this will be a 3rd  or 4th device, in addition to a smartphone a work laptop and a home PC/laptop. The hassle of making sure you have the document you need on the device you have will be solved by the centralization benefits of Desktop Virtualization.

Standard Desktop Virtualization benefits - In addition to all the above reasons , the standard benefits of security , manageability and TCO still apply. But now it's really productive and cool...

Besides the overall benefit to the Desktop Virtualization industry I expect that the Citrix Receiver for iPad will expand the advantage that XenDesktop already has over VMware View. The Citrix user experience will be superior to the other 3rd party RDP/VNC options available and create very visible differentiator. As a result I predict that VMware will end up building their own View client to try to catch-up and take advantage of the emerging iPad phenomena. ( For the VMware execs reading this ... please prove me wrong and don't follow my prediction ...  :-)   )

Come see the iPad enabled by Desktop Virtualization at CitrixSynergy. Learn how to make it work for your organization and sell yourself on the idea. ( you may even win an iPad ! )

More Stories By Chris Fleck

Chris Fleck is Vice President of Emerging Solutions at Citrix Systems. Chris started his career at IBM working across multiple engineering and product organizations leading to Business Unit Exec of the IBM Industrial Computer Group. As a pioneer of new technologies, Chris founded an IBM spin-off to commercialize the initial Server Blade products as CEO of OmniCluster Technologies. At Citrix Chris is responsible for Emerging Solutions and is involved with or leading strategic initiatives at the company. You can follow him on Twitter and his blog at TechInstigator.com

@ThingsExpo Stories
SYS-CON Events announced today that App2Cloud will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct. 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. App2Cloud is an online Platform, specializing in migrating legacy applications to any Cloud Providers (AWS, Azure, Google Cloud).
IoT is at the core or many Digital Transformation initiatives with the goal of re-inventing a company's business model. We all agree that collecting relevant IoT data will result in massive amounts of data needing to be stored. However, with the rapid development of IoT devices and ongoing business model transformation, we are not able to predict the volume and growth of IoT data. And with the lack of IoT history, traditional methods of IT and infrastructure planning based on the past do not app...
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. Jack Norris reviews best practices to show how companies develop, deploy, and dynamically update these applications and how this data-first...
Internet-of-Things discussions can end up either going down the consumer gadget rabbit hole or focused on the sort of data logging that industrial manufacturers have been doing forever. However, in fact, companies today are already using IoT data both to optimize their operational technology and to improve the experience of customer interactions in novel ways. In his session at @ThingsExpo, Gordon Haff, Red Hat Technology Evangelist, shared examples from a wide range of industries – including en...
Intelligent Automation is now one of the key business imperatives for CIOs and CISOs impacting all areas of business today. In his session at 21st Cloud Expo, Brian Boeggeman, VP Alliances & Partnerships at Ayehu, will talk about how business value is created and delivered through intelligent automation to today’s enterprises. The open ecosystem platform approach toward Intelligent Automation that Ayehu delivers to the market is core to enabling the creation of the self-driving enterprise.
"We're a cybersecurity firm that specializes in engineering security solutions both at the software and hardware level. Security cannot be an after-the-fact afterthought, which is what it's become," stated Richard Blech, Chief Executive Officer at Secure Channels, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Consumers increasingly expect their electronic "things" to be connected to smart phones, tablets and the Internet. When that thing happens to be a medical device, the risks and benefits of connectivity must be carefully weighed. Once the decision is made that connecting the device is beneficial, medical device manufacturers must design their products to maintain patient safety and prevent compromised personal health information in the face of cybersecurity threats. In his session at @ThingsExpo...
SYS-CON Events announced today that Grape Up will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct. 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company specializing in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market across the U.S. and Europe, Grape Up works with a variety of customers from emergi...
Detecting internal user threats in the Big Data eco-system is challenging and cumbersome. Many organizations monitor internal usage of the Big Data eco-system using a set of alerts. This is not a scalable process given the increase in the number of alerts with the accelerating growth in data volume and user base. Organizations are increasingly leveraging machine learning to monitor only those data elements that are sensitive and critical, autonomously establish monitoring policies, and to detect...
SYS-CON Events announced today that Massive Networks will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Massive Networks mission is simple. To help your business operate seamlessly with fast, reliable, and secure internet and network solutions. Improve your customer's experience with outstanding connections to your cloud.
Because IoT devices are deployed in mission-critical environments more than ever before, it’s increasingly imperative they be truly smart. IoT sensors simply stockpiling data isn’t useful. IoT must be artificially and naturally intelligent in order to provide more value In his session at @ThingsExpo, John Crupi, Vice President and Engineering System Architect at Greenwave Systems, will discuss how IoT artificial intelligence (AI) can be carried out via edge analytics and machine learning techn...
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution and join Akvelon expert and IoT industry leader, Sergey Grebnov, in his session at @ThingsExpo, for an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
With tough new regulations coming to Europe on data privacy in May 2018, Calligo will explain why in reality the effect is global and transforms how you consider critical data. EU GDPR fundamentally rewrites the rules for cloud, Big Data and IoT. In his session at 21st Cloud Expo, Adam Ryan, Vice President and General Manager EMEA at Calligo, will examine the regulations and provide insight on how it affects technology, challenges the established rules and will usher in new levels of diligence a...
In the enterprise today, connected IoT devices are everywhere – both inside and outside corporate environments. The need to identify, manage, control and secure a quickly growing web of connections and outside devices is making the already challenging task of security even more important, and onerous. In his session at @ThingsExpo, Rich Boyer, CISO and Chief Architect for Security at NTT i3, discussed new ways of thinking and the approaches needed to address the emerging challenges of security i...
SYS-CON Events announced today that Datera, that offers a radically new data management architecture, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera is transforming the traditional datacenter model through modern cloud simplicity. The technology industry is at another major inflection point. The rise of mobile, the Internet of Things, data storage and Big...
An increasing number of companies are creating products that combine data with analytical capabilities. Running interactive queries on Big Data requires complex architectures to store and query data effectively, typically involving data streams, an choosing efficient file format/database and multiple independent systems that are tied together through custom-engineered pipelines. In his session at @BigDataExpo at @ThingsExpo, Tomer Levi, a senior software engineer at Intel’s Advanced Analytics ...
SYS-CON Events announced today that Datera will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera offers a radically new approach to data management, where innovative software makes data infrastructure invisible, elastic and able to perform at the highest level. It eliminates hardware lock-in and gives IT organizations the choice to source x86 server nodes, with business model option...
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, Cloud Expo and @ThingsExpo are two of the most important technology events of the year. Since its launch over eight years ago, Cloud Expo and @ThingsExpo have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! In this blog post, I provide 7 tips on how, as part of our world-class faculty, you can deliver one of the most popular sessions at our events. But before reading the...
SYS-CON Events announced today that CA Technologies has been named "Platinum Sponsor" of SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business - from apparel to energy - is being rewritten by software. From planning to development to management to security, CA creates software that fuels transformation for companies in the applic...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...