SugarCRM, the world's leading provider of open source customer relationship management (CRM) software, today announced that CEO Larry Augustin will participate in a panel discussion titled, “The Future of Open Source: 2010,” at the Open Source Business Conference (OSBC) in San Francisco on Wednesday, March 17. OSBC brings together open source users of all levels (developers, IT managers and executives) to discuss the state of the open source community and share some of the most current thinking on open source technologies.

Session Details: The Future of Open Source: 2010

Topic: This panel discussion will explore customer motivations for adopting open source software; operational experiences with open source adoption – such as maintenance and cost control; disruptive business models and which market segments are being impacted; as well as many other issues impacting open source adoption in the Enterprise and Government. The panelists will also draw from the 2010 Future of Open Source survey and discuss how businesses can continue to boost productivity and foster innovation with open source technologies.

Participants:
Moderator:
Michael Skok, General Partner, North Bridge Venture Partners

Panelists:
Larry Augustin, CEO, SugarCRM
Dries Buytaert, CTO and Co-Founder, Acquia
Jim Whitehurst, CEO, Red Hat
Tim Yeaton, CEO and President, Black Duck Software

Date and Time: Wednesday, March 17 from 9:45 – 10:25 a.m. PT

Location: The Palace Hotel, San Francisco

About SugarCRM

SugarCRM is the world's leading provider of open source customer relationship management (CRM) software. Over 6,000 customers and more than half a million users rely on SugarCRM to execute marketing programs, grow sales, retain customers and create custom business applications. Leading publications such as CRM Magazine, InfoWorld and eWeek praise SugarCRM for its ease-of-use, flexibility and open design. SugarCRM runs on the leading cloud computing platforms, including Amazon EC2, Microsoft Azure, Sugar On-Demand and Private Clouds, offering customers unparalleled choice and control of their data and deployments.

For more information, call (408) 454-6900 or 1 87 SUGARCRM toll-free in the US, email contact@sugarcrm.com, or visit http://www.sugarcrm.com.