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Sterling Commerce Announces Line-Up for Customer Connection 2010

Customer Event Expands Educational and Technical Sessions and Features Keynotes From BestBuy.com and Hostess Brands

COLUMBUS, OH -- (Marketwire) -- 04/05/10 --


Sterling Commerce®, an AT&T Inc (NYSE: T) company, announced the keynote line-up for its user conference Sterling Commerce Customer Connection 2010, to be held April 12-14, 2010:

  • John Thompson, senior vice president and general manager of BestBuy.com, on multi-channel retailing
  • Stacie Derousseau, Vice President, IT, Hostess Brands, Inc., on business-to-business (B2B) integration transformation
  • In addition to the keynote sessions, the conference offers 16 pre- and post-conference training courses and 85 general and educational sessions on topics such as data governance, B2B integration best practices, cloud computing, mobile applications in the supply chain and emerging trends in inventory and order management.

News Facts

  • The conference will be held at the Gaylord Texan Hotel & Convention Center in Dallas, Texas.
  • The Sterling Commerce Innovation Award winners will be announced at the event to recognize companies who have demonstrated innovative ways to optimize and transform their collaborative business processes to better serve their customers, reduce costs and protect their reputations.
  • Follow the conference activities/news at http://twitter.com/SterlingComm and hashtag #StercommCNX.

Quote

Joel Reed, Senior Vice President, Product Management and Marketing
"As our customers look toward emerging post-recession opportunities, many are asking how they can prepare themselves for growth while still increasing efficiency within their organization to reduce operating costs. Customer Connection 2010 will address these concerns through the combination of strong customer presentations sharing real-world best practices and product and industry leaders demonstrating how attendees can best use new technologies or delivery models to be prepared for the future."

Links

About Sterling Commerce
Sterling Commerce, an AT&T Inc (NYSE: T) company, helps companies optimize and transform their Business Collaboration Network to accelerate revenues and reduce costs. Sterling Commerce provides more than 18,000 customers worldwide with applications and integration solutions to connect, communicate and collaborate inside and outside their enterprise. More information can be found at www.sterlingcommerce.com.

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Contacts
Julie Redard, Sterling Commerce, (978) 513-6386, [email protected]
Jamie Leicht, Fleishman-Hillard, (619) 237-7711, [email protected]

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