Welcome!

Containers Expo Blog Authors: Elizabeth White, Pat Romanski, Derek Weeks, Liz McMillan, Greg O'Connor

Related Topics: @CloudExpo, Microsoft Cloud, Silverlight, Wearables

@CloudExpo: Article

Ray Ozzie, Steve Ballmer, Steve Jobs & The Cloud

Interviews Reveal That Some Things Never Change

The role of the designer at Apple and Microsoft has been a hot topic in the news recently.

First came a long interview with former Apple CEO John Sculley, who discussed the role of the designer at Apple and contrasted it favorably with Microsoft's approach.

Then came news that Microsoft's Chief Software Architect Ray Ozzie was resigning, apparently because his role as designer-in-chief was marginalized in Redmond. Add to that the telling detail that Microsoft CEO Steve Ballmer said he will not replace Ray Ozzie.

Certainly Apple has been riding an incredible wave of growth and profitability in recent years, and certainly many people have been trying to hammer nails in a coffin custom-fitted for Microsoft in recent years as well.

The Players Play On
In this context, I re-watched a fascinating interview with Messrs. Ballmer and Ozzie held last fall and conducted by Wall Street Journal reviewer Walt Mossberg. Some of the conversation was about Cloud Computing, an area in which the two Microsoft execs had sharply divergent views.

This was not the only area in which the two didn't seem to be on the same page. As the interview progressed-and Ballmer did about 80% of the talking-it became clear that Redmond's CEO and CSO had two completely different world views, almost in a literal sense, as if they came from two different planets.

With respect to Cloud Computing, Microsoft has announced and is implementing its Azure program and strategy. I've seen articles critical of Azure as presenting a very pale  in contrast to what it could be or would have been had Ray Ozzie been able to carry forth his vision.

At this point, it is so very easy for us armchair quarterbacks to criticize Ballmer, to charecterize Ozzie's leaving as a mistake, not replacing him another mistake, to allege that Ballmer "doesn't get" the Cloud, and predict Redmond's ultimate doom.

Microsoft is ultimately doomed; if people keep saying this for the next 500 years, at some point, someone will be right.

What is Important?
But the question of whether Microsoft will go out of business in 2011, 2111, or 2511 is irrelevant. What is relevant is that Steve Ballmer is CEO of an enterprise with $62 billion in annual revenue. Apple has grown in recent years to approach this level, and now exceeds Redmond in the worth of its stock.

These facts are more relevant to Steve Jobs's ability to manage such a large enterprise than with Apple's competition with Microsoft. My guess is neither is inclined to be rash and do anything else to steer enterprises of this size by any other means than those that got them to where they are today. In other words, we know Steve Jobs is never going to change; Steve Ballmer isn't gonna change either, folks.

Neither spends much time obsessing about the other (the way we in the media and analyst communities do). I'm sure, however, that they both spend a lot of time obsessing about how all of the tactical approaches involved in running their respective business. It is here where the Sculley and Ballmer/Ozzie interviews enter the picture.

Steve Jobs thinks in terms of industrial design, and he is a perfectionist. Sculley says this in the interview, and his opinion is hardly revelatory. Steve first described his fascination with industrial design in an interview with Playboy magazine years ago, where he mentioned European washing machines-which load sideways, use less water, spin faster, and dry the clothes as well-as an example of what inspires him. His disdain for furniture-none of it is good enough-is well known.

Sculley goes on to describe how this obsession with design has always been implemented at Apple, in which the designers are the high priests of the org chart. By contrast, Microsoft simply doesn't have anyone in a similar role, Sculley said in the interview.

This observation seems to bear out with the elimination of Ray Ozzie's job title as he leaves the company. The title of Chief Software Architect was previously held by Bill Gates only; at the time, it seemed to be created as a way for Gates to dislodge himself from the yoke of day-to-day management while remaining influential within the company.

Not Bill
Initial news reports about Ray's leaving Microsoft highlighted the fact that "Ray wasn't Bill," ie, he didn't command the respect that the company co-founder did. Many in the crowd might crack wise that Not Being Bill is exactly what Microsoft needs, that it is finally time to bring some high-level design perspective to the company instead of getting it right the third time, as has been the company's history.

But no way no how would that argument go over well with Steve Ballmer. In the Mossberg interview, he was alternately cocky and earnest, but always supremely supportive of the way Microsoft has always done business and, presumably, will always do business.

When Ray Ozzie would talk about "pivoting" (I would say "adapting") current Microsoft applications for the Cloud, Ballmer would talk about how users will always want substantial processing power on their desktops.

When Mossberg would muse about whether the Apple iPad represents a new era, Ballmer would insist that the iPad is just another form factor (while at the same time seeming not to want to count its sales as part of the market share for laptop computers).

Mossberg was inquisitive about the future, Ozzie was expansive about it (when given the chance to talk), and Ballmer insistent that the future would look much like the present.

Steve also seemed to have a hardwired US-centric view of things, scorning the $50-70 annual budget he found among consumers in India, describing Malaysia as "remote" in his wondernment that the latest technology has reached this part of the world, and lamenting the loss of revenue for 60 to 70 million copies of Office that he said would be pirated in China this year.

All In or All Done?
Microsoft announced some changes to its Cloud offerings just this week, a few days after announcing Ray Ozzie's resignation, and it certainly could be that these two events are connected, if not directly related. Even though Steve Ballmer famously said Redmond is "all in" with its Cloud bet, it doesn't seem to be the case.

Where Apple continues to push the limits of  product design, Microsoft seems to be hanging on, grimly, to evolving its cash cows to the Cloud as slowly as possible. Meanwhile, Google has not yet gone away.

Neither Apple nor Microsoft seem especially interested in Enterprise Cloud Computing, the land being staked out, in uniquely different ways, by Oracle, HP, IBM, Cisco, Amazon, and Google.

In contrast, both Apple and Microsoft remain focused on end-users rather than IT buyers. Who knows who will win in the end? Who knows if this is even the most important part of the Cloud?

More Stories By Roger Strukhoff

Roger Strukhoff (@IoT2040) is Executive Director of the Tau Institute for Global ICT Research, with offices in Illinois and Manila. He is Conference Chair of @CloudExpo & @ThingsExpo, and Editor of SYS-CON Media's CloudComputing BigData & IoT Journals. He holds a BA from Knox College & conducted MBA studies at CSU-East Bay.

@ThingsExpo Stories
SYS-CON Events announced today that Venafi, the Immune System for the Internet™ and the leading provider of Next Generation Trust Protection, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Venafi is the Immune System for the Internet™ that protects the foundation of all cybersecurity – cryptographic keys and digital certificates – so they can’t be misused by bad guys in attacks...
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
SYS-CON Events announced today Telecom Reseller has been named “Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
In today's uber-connected, consumer-centric, cloud-enabled, insights-driven, multi-device, global world, the focus of solutions has shifted from the product that is sold to the person who is buying the product or service. Enterprises have rebranded their business around the consumers of their products. The buyer is the person and the focus is not on the offering. The person is connected through multiple devices, wearables, at home, on the road, and in multiple locations, sometimes simultaneously...
Pulzze Systems was happy to participate in such a premier event and thankful to be receiving the winning investment and global network support from G-Startup Worldwide. It is an exciting time for Pulzze to showcase the effectiveness of innovative technologies and enable them to make the world smarter and better. The reputable contest is held to identify promising startups around the globe that are assured to change the world through their innovative products and disruptive technologies. There w...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
Amazon has gradually rolled out parts of its IoT offerings in the last year, but these are just the tip of the iceberg. In addition to optimizing their back-end AWS offerings, Amazon is laying the ground work to be a major force in IoT – especially in the connected home and office. Amazon is extending its reach by building on its dominant Cloud IoT platform, its Dash Button strategy, recently announced Replenishment Services, the Echo/Alexa voice recognition control platform, the 6-7 strategic...
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Akana has announced the availability of version 8 of its API Management solution. The Akana Platform provides an end-to-end API Management solution for designing, implementing, securing, managing, monitoring, and publishing APIs. It is available as a SaaS platform, on-premises, and as a hybrid deployment. Version 8 introduces a lot of new functionality, all aimed at offering customers the richest API Management capabilities in a way that is easier than ever for API and app developers to use.
Personalization has long been the holy grail of marketing. Simply stated, communicate the most relevant offer to the right person and you will increase sales. To achieve this, you must understand the individual. Consequently, digital marketers developed many ways to gather and leverage customer information to deliver targeted experiences. In his session at @ThingsExpo, Lou Casal, Founder and Principal Consultant at Practicala, discussed how the Internet of Things (IoT) has accelerated our abil...
With so much going on in this space you could be forgiven for thinking you were always working with yesterday’s technologies. So much change, so quickly. What do you do if you have to build a solution from the ground up that is expected to live in the field for at least 5-10 years? This is the challenge we faced when we looked to refresh our existing 10-year-old custom hardware stack to measure the fullness of trash cans and compactors.
The emerging Internet of Everything creates tremendous new opportunities for customer engagement and business model innovation. However, enterprises must overcome a number of critical challenges to bring these new solutions to market. In his session at @ThingsExpo, Michael Martin, CTO/CIO at nfrastructure, outlined these key challenges and recommended approaches for overcoming them to achieve speed and agility in the design, development and implementation of Internet of Everything solutions wi...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
I wanted to gather all of my Internet of Things (IOT) blogs into a single blog (that I could later use with my University of San Francisco (USF) Big Data “MBA” course). However as I started to pull these blogs together, I realized that my IOT discussion lacked a vision; it lacked an end point towards which an organization could drive their IOT envisioning, proof of value, app dev, data engineering and data science efforts. And I think that the IOT end point is really quite simple…
"My role is working with customers, helping them go through this digital transformation. I spend a lot of time talking to banks, big industries, manufacturers working through how they are integrating and transforming their IT platforms and moving them forward," explained William Morrish, General Manager Product Sales at Interoute, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.