AGILE SERVICE MANAGEMENT COMPANY MOOGSOFT INCLUDED IN COOL VENDORS IN APPLICATION PERFORMANCE MANAGEMENT 2012 BY INDUSTRY ANALYST FIRM.

London, England / New York, NY - May 4th 2012 - Moogsoft, the Agile Service Management software company, today announced that it has been included in the list of "Cool Vendors" in the "Cool Vendors in Application Performance Management, 2012″ report by Jonah Kowall and Will Cappelli of Gartner, Inc. published on April 19, 2012.

Why Cool? According to Gartner, "We highlight Cool Vendors in APM that should be considered as part of an IT operations management software strategy. This dynamically evolving market segment holds high interest for those in IT operations, application support, development and quality assurance, and for line-of-business managers".

"Incident Management processes underpinned by brittle rules and models adversely impacts business agility: instrumentation overheads add inertia to business change while situational ignorance increases MTTR and, leaves operations blind to the causes and impact of business impacting incidents" said Mike Silvey, EVP of Moogsoft. "MOOG automatically identifies the existence of Incidents, their causes and their impact. No rules, no logic or models and no learned patterns to administer and maintain. We believe Moogsoft's inclusion in Gartner's Cool Vendors in Application Performance Management report acknowledges that, enterprises are suffering the impact of using 20th Century application incident management techniques to resolve 21st Century IT infrastructure incidents; enterprises are receptive to a new, Agile Service Management approach. MOOG takes the risk out of incident management; enabling IT to take the brakes off the frequency of change, safe in the knowledge that operations staff will always be situationally aware of service impacting incidents."

"Our innovation has been to industrialize the first Agile Service Management platform", commented Phil Tee, CEO of Moogsoft. "Applying real-time infrastructure events (from devices, databases, applications and, human generated instant messages and trouble tickets) to recent inventions in Big Data and NLP enables MOOG to infer the existence of service impacting Incidents and apply goal oriented social orchestration of the people suffering the impact with the people conversant of solutions". Tee added, "MOOG is enabling our visionary customers to proactively and positively change their customer relationships".

Moogsoft's software enables enterprises to maximize their investment in Business Application Services that transcend virtualization, cloud, outsourcing and mobile; safe in the knowledge that regardless of the frequency of change, incidents will be identified and the appropriate resources will be informationally enabled, reducing the MTTR. MOOG has a particular relevance to IT departments under pressure to continually innovate, support new technologies and incorporate hybrid and private cloud. Moogsoft's customers are in finance and telecommunications, with the technology having applicability and use cases across other sectors including managed services, resources, life-sciences and government. With MOOG, enterprises can significantly reduce their Incident Management costs, increase the frequency of change and increase the efficiency of their staff.

About Gartner's Cool Vendors Selection Process.
Gartner's listing does not constitute an exhaustive list of vendors in any given technology area, but rather is designed to highlight interesting, new and innovative vendors, products and services. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness of a particular purpose.

Gartner defines a cool vendor as a company that offers technologies or solutions that are: Innovative, enable users to do things they couldn't do before; Impactful, have, or will have, business impact (not just technology for the sake of technology); Intriguing, have caught Gartner's interest or curiosity in approximately the past six months.

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Moogsoft
Moogsoft is the leader in Agile Service Management software, exploiting modern concepts, including Big Data and Social Networking, to aid our customers in leveraging greater value from their existing service management resources, reducing their operations costs and, increasing the quality of the services they deliver.

MOOG transforms Singular Service Management into Situational Service Management for Cloud and adaptive IT infrastructures. MOOG is what a combined Remedy and Netcool would have been, had they been designed for today's infrastructures using today's technologies.

The MOOG people are the original team behind IBM Tivoli Netcool. We are serious about changing the economics of Event, Incident and Problem Management. If you're in IT Service Management as a user, customer, service provider or manufacturer, we'd love to hear from you.

www.moogsoft.com

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