PROVO, UT -- (Marketwire) -- 05/09/12 -- InsideSales.com, Inc., the recognized leader of cloud-based, sales automation software for inside sales professionals, announces that the InsideSales High Velocity Sales platform was awarded the CRM Productivity Tool of the Year by the American Association of Inside Sales Professionals (AA-ISP).

Only those companies with the most positive and consistent membership reviews and ratings are selected for Tool of the Year awards. "Today's inside selling organizations face the challenge of sifting through numerous tools and technologies to find just the right match for their particular needs," said Bob Perkins, Founder and CEO of the AA-ISP. "The AA-ISP Service Provider Directory provides a forum for its members to provide feedback on the many companies who provide these services to our community. Selection for this prestigious award is based on this feedback from members and peer providers. The fact that InsideSales is a repeat winner (2011, 2012) speaks not only to the quality of their products and services, but to their commitment to advancing the profession of inside sales as an industry. I am confident that InsideSales.com will continue to lead the way as a top service provider while staying true to the association's mission of helping raise the level of professionalism and performance of inside sales."

According to a customer review excerpt published on the AA-ISP 2012 awards page: "Selecting InsideSales.com has been one of the best sales decisions we've made. The InsideSales.com Dialer automatically gives your hottest leads top priority in your calling list, ensuring much higher connections and closes."

The InsideSales platform delivers highly automated and efficient lead management capabilities and near-immediate response times to Internet-generated leads on both the InsideSales CRM and the Salesforce™ CRM. This is the second time the company has won a Productivity Tool of the Year award.

These valued industry recognitions are yet another indicator of the quality of the product and industry knowledge of the people at ISDC. Since 2009, ISDC has received 30 awards and recognitions from various industry organizations.

About AA-ISP

The AA-ISP is the only association in America dedicated to advancing the profession of Inside Sales. It does this through promoting inside sales best practices and inside sales tips for business practitioners. It also promotes inside sales careers in what is already becoming the fastest growing segment of sales and marketing around the globe. For more information please visit: http://www.aa-isp.org.

About InsideSales.com

The InsideSales platform supports effective lead response management and qualification. Among the key features are: PowerDialer, integrated with the InsideSales CRM and the Salesforce CRM. Automation of standard sales functions, such as the ability to leave a voice message or email with the click-of-a-mouse or through one or more pre-defined trigger events, otherwise known as sales workflow automation. ResponsePOP, which is the ability to respond to web leads in under 10 seconds. Extensive sales analytics that enable visibility down to the sales rep level and provide guidance to the savvy sales professional when optimizing for maximum results. And ResponseAudit, a unique method for analyzing a sales team's response time and persistence to an Internet-generated lead. (Request a free ResponseAudit: www.responseaudit.com) A brief list of our enterprise clients includes: ADP, BMC Software, Cisco, Dell, Gannett, Marketo and McKesson. To learn more, visit www.insidesales.com.

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