Welcome!

Virtualization Authors: Yeshim Deniz, Greg Ness, Elizabeth White, Mat Mathews, Pat Romanski

News Feed Item

FlixMaster and Sony Creative Software Partner to Offer Sony Creative Software Users Access to FlixMaster's Game-Changing Interactive Video Platform

Easiest and Most Powerful Platform to Create E-Commerce, Entertainment and E-Learning Projects Available for a Limited Time, Sony Creative Software-Only Promotional Offer

BOULDER, CO -- (Marketwire) -- 11/14/12 -- FlixMaster (www.flixmaster.com), the first user-driven online video platform that radically changes the video experience for producers and viewers alike, and Sony Creative Software (www.sonycreativesoftware.com), a leading global provider of professional editing and authoring applications, announced today that the two companies have partnered to offer Sony Creative Software users exclusive access to FlixMaster's cloud-based interactive video creation and editing platform for only $19.95/month. For a limited time, Sony Creative Software users can experience the enterprise level power of FlixMaster's interactive editing platform at a fraction of the cost.

Sony will offer this special Sony Creative Software group-only subscription rate to its millions of users via its monthly user newsletter, scheduled to be emailed November 15, giving Sony Creative Software users special access to FlixMaster's enterprise-level, interactive editing platform, which offers the best cloud-based interactive building tools for scalable e-commerce, entertainment, corporate, and e-learning projects. The special rate includes unlimited project building, unlimited views (sharing with others) and 10GB of storage, allowing anyone in the Sony Creative Software group to try for themselves FlixMaster's unique visual branching video creation tools that make video non-linear, participatory and social. In addition, Sony will promote FlixMaster in a Webinar on Thursday, November 15, at 9:00 a.m. PT.

"If you believe, as we do, that online video is going to be interactive in the coming years, then FlixMaster is the platform that is going to get you in the game, ahead of the curve," said Dave Chaimson, vice president of Global Marketing for Sony Creative Software. "The partnership between Sony Creative Software and FlixMaster presents our users with the most state-of-the-art means to exercise their creativity in ways never before possible. It will spark project creation that will amaze, and meet a broad diversity of consumer needs."

FlixMaster is the only interactive editing platform that combines the following features to offer an end-to-end video creation experience:

"FlixMaster frees video producers from the constraints of a linear storyline, and we think Sony Creative Software users will be astonished by what they can do with the platform," said Erika Trautman, CEO and co-founder of FlixMaster. "We're honored that Sony Creative Software recognized the ingenuity that FlixMaster put into its platform to drive the next generation of online video, and excited that, for the first time, it's being made available to the a very broad creative market via this exclusive partnership."

The FlixMaster platform was adopted earlier this year by NBCUniversal/USA Network for a first-ever interactive online video prequel created for the network's hit TV series "Covert Affairs." In October, One Kings Lane, an online home design flash sale site, began using interactive video created with FlixMaster to help consumers learn more about its products in an experiential way and to appeal to a new user base.

FlixMaster's next-generation capabilities enable producers to create non-linear video with multiple navigation paths, and its player API extends the reach of the video outside of the player to interact with the actual website -- creating a new paradigm where the video player can be the main navigation point for an entire website. Its drag-and-drop interface allows content creators to link videos to other videos, add links to outside URLs, and leverage its powerful player API to easily create professional-grade, highly interactive projects that drive engagement and e-commerce ROI. FlixMaster videos can quadruple viewing engagement and increase clickthrough rates by up to 800%, and unlike other solutions that require producers to relinquish creative control by sending their videos to "experts" who complete them according to predefined specifications, FlixMaster allows producers to retain complete control from start to finish. FlixMaster handles all of the transcoding and optimization and can either host the published videos or integrate with the company's CDN of choice. These dynamic, interactive projects can then be embedded on any website or easily shared through social networks. FlixMaster is built in HTML5 to integrate seamlessly with iPads and other tablets.

About FlixMaster

FlixMaster (www.flixmaster.com) is a pioneering interactive video platform that offers a radically new video creation and viewing experience. With FlixMaster, anyone -- from individuals to businesses -- can create and share next-generation videos that inspire, engage and interact with viewers. Unlike complex and costly video creation tools, FlixMaster provides a simple drag-and-drop interface that allows the producer to easily create videos that are non-linear, participatory and social. FlixMaster-made videos get significantly higher clickthroughs, engagement and ROI than their standard online counterparts. Finally, video is freed to act as an interactive educational tool, a powerful e-commerce engine, or as the ultimate entertainment vehicle where viewers can create their own adventures and choose their own story outcomes. Headquartered in Boulder, CO, FlixMaster was co-founded by an Emmy Award-nominated producer and a video game designer, and is a TechStars 2011 company.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Press Contact:
Krista Van Lewen
0: 303-963-5530
M: 415-608-0263
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com), moderated by Ashar Baig, Research Director, Cloud, at Gigaom Research, Nate Gordon, Director of T...
The definition of IoT is not new, in fact it’s been around for over a decade. What has changed is the public's awareness that the technology we use on a daily basis has caught up on the vision of an always on, always connected world. If you look into the details of what comprises the IoT, you’ll see that it includes everything from cloud computing, Big Data analytics, “Things,” Web communication, applications, network, storage, etc. It is essentially including everything connected online from hardware to software, or as we like to say, it’s an Internet of many different things. The difference ...

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's platform-as-a-service. The new platform enables developers to build ap...

Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world.
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and assessments, including a decade of leading incident response and digital forensics. He is co-author of t...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Architect for the Internet of Things and Intelligent Systems at Red Hat, described how to revolutioniz...
Technology is enabling a new approach to collecting and using data. This approach, commonly referred to as the "Internet of Things" (IoT), enables businesses to use real-time data from all sorts of things including machines, devices and sensors to make better decisions, improve customer service, and lower the risk in the creation of new revenue opportunities. In his General Session at Internet of @ThingsExpo, Dave Wagstaff, Vice President and Chief Architect at BSQUARE Corporation, discuss the real benefits to focus on, how to understand the requirements of a successful solution, the flow of ...
The security devil is always in the details of the attack: the ones you've endured, the ones you prepare yourself to fend off, and the ones that, you fear, will catch you completely unaware and defenseless. The Internet of Things (IoT) is nothing if not an endless proliferation of details. It's the vision of a world in which continuous Internet connectivity and addressability is embedded into a growing range of human artifacts, into the natural world, and even into our smartphones, appliances, and physical persons. In the IoT vision, every new "thing" - sensor, actuator, data source, data con...
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Focused on this fast-growing market’s needs, Vitesse Semiconductor Corporation (Nasdaq: VTSS), a leading provider of IC solutions to advance "Ethernet Everywhere" in Carrier, Enterprise and Internet of Things (IoT) networks, introduced its IStaX™ software (VSC6815SDK), a robust protocol stack to simplify deployment and management of Industrial-IoT network applications such as Industrial Ethernet switching, surveillance, video distribution, LCD signage, intelligent sensors, and metering equipment. Leveraging technologies proven in the Carrier and Enterprise markets, IStaX is designed to work ac...
"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
C-Labs LLC, a leading provider of remote and mobile access for the Internet of Things (IoT), announced the appointment of John Traynor to the position of chief operating officer. Previously a strategic advisor to the firm, Mr. Traynor will now oversee sales, marketing, finance, and operations. Mr. Traynor is based out of the C-Labs office in Redmond, Washington. He reports to Chris Muench, Chief Executive Officer. Mr. Traynor brings valuable business leadership and technology industry expertise to C-Labs. With over 30 years' experience in the high-tech sector, John Traynor has held numerous...
Bit6 today issued a challenge to the technology community implementing Web Real Time Communication (WebRTC). To leap beyond WebRTC’s significant limitations and fully leverage its underlying value to accelerate innovation, application developers need to consider the entire communications ecosystem.
The 3rd International @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada. Our partner network encompasses some 300 of the world's leading systems integrators and security s...
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, phone and digital TV services to consumers primarily in rural areas.
IoT is still a vague buzzword for many people. In his session at @ThingsExpo, Mike Kavis, Vice President & Principal Cloud Architect at Cloud Technology Partners, discussed the business value of IoT that goes far beyond the general public's perception that IoT is all about wearables and home consumer services. He also discussed how IoT is perceived by investors and how venture capitalist access this space. Other topics discussed were barriers to success, what is new, what is old, and what the future may hold. Mike Kavis is Vice President & Principal Cloud Architect at Cloud Technology Pa...
Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world. The next @ThingsExpo will take place November 4-6, 2014, at the Santa Clara Convention Center, in Santa Clara, California. Since its launch in 2008, Cloud Expo TV commercials have been aired and CNBC, Fox News Network, and Bloomberg TV. Please enjoy our 2014 commercial.