Welcome!

Containers Expo Blog Authors: Elizabeth White, Donald Meyer, Pat Romanski, Liz McMillan, Derek Weeks

News Feed Item

FlixMaster and Sony Creative Software Partner to Offer Sony Creative Software Users Access to FlixMaster's Game-Changing Interactive Video Platform

Easiest and Most Powerful Platform to Create E-Commerce, Entertainment and E-Learning Projects Available for a Limited Time, Sony Creative Software-Only Promotional Offer

BOULDER, CO -- (Marketwire) -- 11/14/12 -- FlixMaster (www.flixmaster.com), the first user-driven online video platform that radically changes the video experience for producers and viewers alike, and Sony Creative Software (www.sonycreativesoftware.com), a leading global provider of professional editing and authoring applications, announced today that the two companies have partnered to offer Sony Creative Software users exclusive access to FlixMaster's cloud-based interactive video creation and editing platform for only $19.95/month. For a limited time, Sony Creative Software users can experience the enterprise level power of FlixMaster's interactive editing platform at a fraction of the cost.

Sony will offer this special Sony Creative Software group-only subscription rate to its millions of users via its monthly user newsletter, scheduled to be emailed November 15, giving Sony Creative Software users special access to FlixMaster's enterprise-level, interactive editing platform, which offers the best cloud-based interactive building tools for scalable e-commerce, entertainment, corporate, and e-learning projects. The special rate includes unlimited project building, unlimited views (sharing with others) and 10GB of storage, allowing anyone in the Sony Creative Software group to try for themselves FlixMaster's unique visual branching video creation tools that make video non-linear, participatory and social. In addition, Sony will promote FlixMaster in a Webinar on Thursday, November 15, at 9:00 a.m. PT.

"If you believe, as we do, that online video is going to be interactive in the coming years, then FlixMaster is the platform that is going to get you in the game, ahead of the curve," said Dave Chaimson, vice president of Global Marketing for Sony Creative Software. "The partnership between Sony Creative Software and FlixMaster presents our users with the most state-of-the-art means to exercise their creativity in ways never before possible. It will spark project creation that will amaze, and meet a broad diversity of consumer needs."

FlixMaster is the only interactive editing platform that combines the following features to offer an end-to-end video creation experience:

"FlixMaster frees video producers from the constraints of a linear storyline, and we think Sony Creative Software users will be astonished by what they can do with the platform," said Erika Trautman, CEO and co-founder of FlixMaster. "We're honored that Sony Creative Software recognized the ingenuity that FlixMaster put into its platform to drive the next generation of online video, and excited that, for the first time, it's being made available to the a very broad creative market via this exclusive partnership."

The FlixMaster platform was adopted earlier this year by NBCUniversal/USA Network for a first-ever interactive online video prequel created for the network's hit TV series "Covert Affairs." In October, One Kings Lane, an online home design flash sale site, began using interactive video created with FlixMaster to help consumers learn more about its products in an experiential way and to appeal to a new user base.

FlixMaster's next-generation capabilities enable producers to create non-linear video with multiple navigation paths, and its player API extends the reach of the video outside of the player to interact with the actual website -- creating a new paradigm where the video player can be the main navigation point for an entire website. Its drag-and-drop interface allows content creators to link videos to other videos, add links to outside URLs, and leverage its powerful player API to easily create professional-grade, highly interactive projects that drive engagement and e-commerce ROI. FlixMaster videos can quadruple viewing engagement and increase clickthrough rates by up to 800%, and unlike other solutions that require producers to relinquish creative control by sending their videos to "experts" who complete them according to predefined specifications, FlixMaster allows producers to retain complete control from start to finish. FlixMaster handles all of the transcoding and optimization and can either host the published videos or integrate with the company's CDN of choice. These dynamic, interactive projects can then be embedded on any website or easily shared through social networks. FlixMaster is built in HTML5 to integrate seamlessly with iPads and other tablets.

About FlixMaster

FlixMaster (www.flixmaster.com) is a pioneering interactive video platform that offers a radically new video creation and viewing experience. With FlixMaster, anyone -- from individuals to businesses -- can create and share next-generation videos that inspire, engage and interact with viewers. Unlike complex and costly video creation tools, FlixMaster provides a simple drag-and-drop interface that allows the producer to easily create videos that are non-linear, participatory and social. FlixMaster-made videos get significantly higher clickthroughs, engagement and ROI than their standard online counterparts. Finally, video is freed to act as an interactive educational tool, a powerful e-commerce engine, or as the ultimate entertainment vehicle where viewers can create their own adventures and choose their own story outcomes. Headquartered in Boulder, CO, FlixMaster was co-founded by an Emmy Award-nominated producer and a video game designer, and is a TechStars 2011 company.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Press Contact:
Krista Van Lewen
0: 303-963-5530
M: 415-608-0263
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
SYS-CON Events announced today TechTarget has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. TechTarget is the Web’s leading destination for serious technology buyers researching and making enterprise technology decisions. Its extensive global networ...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management...
The essence of data analysis involves setting up data pipelines that consist of several operations that are chained together – starting from data collection, data quality checks, data integration, data analysis and data visualization (including the setting up of interaction paths in that visualization). In our opinion, the challenges stem from the technology diversity at each stage of the data pipeline as well as the lack of process around the analysis.
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
Designing IoT applications is complex, but deploying them in a scalable fashion is even more complex. A scalable, API first IaaS cloud is a good start, but in order to understand the various components specific to deploying IoT applications, one needs to understand the architecture of these applications and figure out how to scale these components independently. In his session at @ThingsExpo, Nara Rajagopalan is CEO of Accelerite, will discuss the fundamental architecture of IoT applications, ...
SYS-CON Events announced today that Tintri Inc., a leading producer of VM-aware storage (VAS) for virtualization and cloud environments, will exhibit at the 18th International CloudExpo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device. For more information, please visit https://www.mangoapps.com/.
SYS-CON Events announced today that Alert Logic, Inc., the leading provider of Security-as-a-Service solutions for the cloud, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Alert Logic, Inc., provides Security-as-a-Service for on-premises, cloud, and hybrid infrastructures, delivering deep security insight and continuous protection for customers at a lower cost than traditional security solutions. Ful...
In his session at 18th Cloud Expo, Bruce Swann, Senior Product Marketing Manager at Adobe, will discuss how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects). Bruce Swann has more than 15 years of experience working with digital marketing disciplines like web analytics, social med...
SYS-CON Events announced today Object Management Group® has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that EastBanc Technologies will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. EastBanc Technologies has been working at the frontier of technology since 1999. Today, the firm provides full-lifecycle software development delivering flexible technology solutions that seamlessly integrate with existing systems – whether on premise or cloud. EastBanc Technologies partners with p...
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
WebRTC is bringing significant change to the communications landscape that will bridge the worlds of web and telephony, making the Internet the new standard for communications. Cloud9 took the road less traveled and used WebRTC to create a downloadable enterprise-grade communications platform that is changing the communication dynamic in the financial sector. In his session at @ThingsExpo, Leo Papadopoulos, CTO of Cloud9, will discuss the importance of WebRTC and how it enables companies to fo...
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discuss how businesses can gain an edge over competitors by empowering consumers to take control through IoT. We'll cite examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He'll also highlight how IoT can revitalize and restore outdated business models, making them profitable...
Customer experience has become a competitive differentiator for companies, and it’s imperative that brands seamlessly connect the customer journey across all platforms. With the continued explosion of IoT, join us for a look at how to build a winning digital foundation in the connected era – today and in the future. In his session at @ThingsExpo, Chris Nguyen, Group Product Marketing Manager at Adobe, will discuss how to successfully leverage mobile, rapidly deploy content, capture real-time d...
What a difference a year makes. Organizations aren’t just talking about IoT possibilities, it is now baked into their core business strategy. With IoT, billions of devices generating data from different companies on different networks around the globe need to interact. From efficiency to better customer insights to completely new business models, IoT will turn traditional business models upside down. In the new customer-centric age, the key to success is delivering critical services and apps wit...
Join us at Cloud Expo | @ThingsExpo 2016 – June 7-9 at the Javits Center in New York City and November 1-3 at the Santa Clara Convention Center in Santa Clara, CA – and deliver your unique message in a way that is striking and unforgettable by taking advantage of SYS-CON's unmatched high-impact, result-driven event / media packages.
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, will provide an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life ...
SYS-CON Events announced today that BMC Software has been named "Siver Sponsor" of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2015 at the Javits Center in New York, New York. BMC is a global leader in innovative software solutions that help businesses transform into digital enterprises for the ultimate competitive advantage. BMC Digital Enterprise Management is a set of innovative IT solutions designed to make digital business fast, seamless, and optimized from mainframe to mo...