Welcome!

Containers Expo Blog Authors: Liz McMillan, Elizabeth White, Pat Romanski, Yeshim Deniz, Moshe Kranc

News Feed Item

HP and DreamWorks Animation Cast Innovation as a Lead in "Rise of the Guardians"

PALO ALTO, CA -- (Marketwire) -- 11/19/12 -- HP (NYSE: HPQ) and DreamWorks Animation SKG, Inc. (NASDAQ: DWA) today marked the latest chapter in their ongoing collaboration by working together to create an epic adventure for worldwide audiences with the breakthrough animation of the studio's upcoming 3-D movie, "Rise of the Guardians."

Like each DreamWorks Animation film before it, "Rise of the Guardians," which hits theaters on Nov. 21, pushes the boundaries of digital animation as the studio's most technically advanced film to date.

To create a new level of visual richness in an animated film, DreamWorks Animation uses HP Converged Infrastructure technologies that included HP Cloud Services, HP Z Workstations, HP DreamColor displays, HP Networking and HP Proliant server solutions, HP Managed Print Services and digital rendering resources.

"Our goal is to push the limits of what is possible in digital animation and storytelling," said Derek Chan, head, Global Technology Operations, DreamWorks Animation. "Using HP Converged Infrastructure technologies, we increase the functionality that allows our artists to create more innovative animation with every film."

DreamWorks Animation uses HP technology throughout the production cycle -- from creating character designs, to developing detailed animation scenes, to processing massive amounts of data. Throughout the years, HP technology has played an integral role in creating DreamWorks Animation's groundbreaking animated feature films, including the franchise properties of "Shrek," "How to Train Your Dragon," "Kung Fu Panda," "Madagascar" and "Puss in Boots."

"Rise of the Guardians" tapped the power of several HP technologies, including:

  • The HP Z800 and Z820 high-performance workstations, powered by Intel® multicore processors. The Xeon® E5 based HP Z820 was used to process more than 1 million "Rise of the Guardians" render jobs in the desktop render farm, utilizing spare computing power residing on desktop workstations at night and on weekends.
  • HP DreamColor professional monitors supporting 1 billion active colors and providing color consistency across multiple departments in the studio. Jointly developed by DreamWorks Animation and HP, HP DreamColor Monitors surpassed the performance of all other LCD displays available on the market.
  • HP Remote Graphics Software, allowing for seamless collaboration for artists split across multiple locations to finalize intricate details. DreamWorks Animation's studios are located in Glendale and Redwood City, Calif.
  • HP Flexible Compute Cloud Service, providing 20 percent of total rendering in 2012, up from 5 percent in 2010. As digital resource demands continue to increase from production to production, HP has helped the studio to stay within their existing data center footprint -- eliminating a multimillion dollar physical expansion, while continuing to provide the needed resources to meet artistic demands.
  • HP Networking: To support the studio's scalable 10G WAN/LAN infrastructure, 100 percent of the networking equipment used in the United States production of the film was HP network gear.
  • HP BladeSystem servers with ProLiant BL460c server blades, enabling the studio to render more efficiently and effectively. HP G8 blades achieved more than 40 percent higher render throughput compared to previous blades and delivered more than 42 percent better performance per watt.
  • HP Storage: 3 petabytes of HP storage were used to facilitate data protection and archiving, and the storing of reference data. The studio collaborated with HP to create a dynamic storage infrastructure that can scale storage and performance across geographies to meet the studio's needs and future growth.
  • HP Managed Print Services and multifunction printers help DreamWorks Animation convert electronic workflows and digital images into living, color-rich documents used in previsualization, storyboarding and other animation processes.

"Rise of the Guardians" fun facts:

  • The DreamWorks Animation render farm, spanning across three geographic sites, is the most powerful ever used for a studio production.
  • 250+ terabytes of disk storage were used in the making of "Rise of the Guardians."
  • The 97-minute "Rise of the Guardians" is composed of more than 130,000 individual computer-generated frames.
  • The production of "Rise of the Guardians" required more than 65 million render hours.
  • One of the more complicated and amazing special effects is sand. The sand is created by generating lots of points inside the computer called particles. As many as a billion particles may be needed to create the sand shapes for one scene.

About HP
HP creates new possibilities for technology to have a meaningful impact on people, businesses, governments and society. The world's largest technology company, HP brings together a portfolio that spans printing, personal computing, software, services and IT infrastructure to solve customer problems. More information about HP is available at http://www.hp.com.

Intel and Xeon are trademarks of Intel Corporation in the U.S. and other countries.

© 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. The only warranties for HP products and services are set forth in the express warranty statements accompanying such products and services. Nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

Add to Digg Bookmark with del.icio.us Add to Newsvine

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
While the focus and objectives of IoT initiatives are many and diverse, they all share a few common attributes, and one of those is the network. Commonly, that network includes the Internet, over which there isn't any real control for performance and availability. Or is there? The current state of the art for Big Data analytics, as applied to network telemetry, offers new opportunities for improving and assuring operational integrity. In his session at @ThingsExpo, Jim Frey, Vice President of S...
"We provide IoT solutions. We provide the most compatible solutions for many applications. Our solutions are industry agnostic and also protocol agnostic," explained Richard Han, Head of Sales and Marketing and Engineering at Systena America, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
DX World EXPO, LLC., a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
"We've been engaging with a lot of customers including Panasonic, we've been involved with Cisco and now we're working with the U.S. government - the Department of Homeland Security," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held June 6-8, 2017, at the Javits Center in New York City, NY.
"We are focused on SAP running in the clouds, to make this super easy because we believe in the tremendous value of those powerful worlds - SAP and the cloud," explained Frank Stienhans, CTO of Ocean9, Inc., in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
The financial services market is one of the most data-driven industries in the world, yet it’s bogged down by legacy CPU technologies that simply can’t keep up with the task of querying and visualizing billions of records. In his session at 20th Cloud Expo, Karthik Lalithraj, a Principal Solutions Architect at Kinetica, discussed how the advent of advanced in-database analytics on the GPU makes it possible to run sophisticated data science workloads on the same database that is housing the rich...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
"The Striim platform is a full end-to-end streaming integration and analytics platform that is middleware that covers a lot of different use cases," explained Steve Wilkes, Founder and CTO at Striim, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that Calligo, an innovative cloud service provider offering mid-sized companies the highest levels of data privacy and security, has been named "Bronze Sponsor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Calligo offers unparalleled application performance guarantees, commercial flexibility and a personalised support service from its globally located cloud plat...
SYS-CON Events announced today that DXWorldExpo has been named “Global Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.
SYS-CON Events announced today that Datera, that offers a radically new data management architecture, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera is transforming the traditional datacenter model through modern cloud simplicity. The technology industry is at another major inflection point. The rise of mobile, the Internet of Things, data storage and Big...
"MobiDev is a Ukraine-based software development company. We do mobile development, and we're specialists in that. But we do full stack software development for entrepreneurs, for emerging companies, and for enterprise ventures," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that DXWorldExpo has been named “Global Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.
In his opening keynote at 20th Cloud Expo, Michael Maximilien, Research Scientist, Architect, and Engineer at IBM, discussed the full potential of the cloud and social data requires artificial intelligence. By mixing Cloud Foundry and the rich set of Watson services, IBM's Bluemix is the best cloud operating system for enterprises today, providing rapid development and deployment of applications that can take advantage of the rich catalog of Watson services to help drive insights from the vast t...
SYS-CON Events announced today that EnterpriseTech has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. EnterpriseTech is a professional resource for news and intelligence covering the migration of high-end technologies into the enterprise and business-IT industry, with a special focus on high-tech solutions in new product development, workload management, increased effic...
SYS-CON Events announced today that Massive Networks, that helps your business operate seamlessly with fast, reliable, and secure internet and network solutions, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. As a premier telecommunications provider, Massive Networks is headquartered out of Louisville, Colorado. With years of experience under their belt, their team of...
SYS-CON Events announced today that Cloud Academy named "Bronze Sponsor" of 21st International Cloud Expo which will take place October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara, CA. Cloud Academy is the industry’s most innovative, vendor-neutral cloud technology training platform. Cloud Academy provides continuous learning solutions for individuals and enterprise teams for Amazon Web Services, Microsoft Azure, Google Cloud Platform, and the most popular cloud com...
SYS-CON Events announced today that Cloudistics, an on-premises cloud computing company, has been named “Bronze Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Cloudistics delivers a complete public cloud experience with composable on-premises infrastructures to medium and large enterprises. Its software-defined technology natively converges network, storage, compute, virtualization, and ...
SYS-CON Events announced today that CHEETAH Training & Innovation will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct. 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CHEETAH Training & Innovation is a cloud consulting and IT training firm specializing in improving clients cloud strategies and infrastructures for medium to large companies.
SYS-CON Events announced today that Datanami has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datanami is a communication channel dedicated to providing insight, analysis and up-to-the-minute information about emerging trends and solutions in Big Data. The publication sheds light on all cutting-edge technologies including networking, storage and applications, and thei...