RANCHO SANTA MARGARITA, CA -- (Marketwire) -- 11/27/12 -- Melissa Data, a leading provider of contact data quality and direct marketing solutions, today announced its MVP (Most Valuable Professional) Program, a collaborative industry forum for technology professionals focused on data quality. Specifically geared to Microsoft MVPs and other credentialed industry experts and community leaders, Melissa Data's MVP Program offers full access to Melissa Data core data quality tools for Microsoft technologies, including SQL Server Integration Services (SSIS), SQL Server 2012 Data Quality Services and .NET, training, and growth opportunities by helping others obtain and maintain high quality data to power new applications, improve operational efficiency and drive business intelligence.

"Our goal is to provide leaders in the Microsoft community with a valuable industry network -- where they can interact and share knowledge, discuss trends, and hone skills in applying sophisticated data quality tools in new and creative applications," said Joseph Vertido, MD-MVP channel manager and data quality analyst for Melissa Data.

Melissa Data MVPs are granted a free, non-commercial license to Melissa Data's core products for contact data verification and receive cash incentives for referring new customers. Members include consultants, architects, analysts, database administrators and others; all are encouraged to share bios, credentials and information on industry events within the Melissa Data MVP network.

For more information, and to apply or nominate a professional for Melissa Data's MVP program, visit http://www.melissadata.com/mvp.htm or call 1-800-MELISSA (635-4772).

About Melissa Data
Since 1985, Melissa Data has been a leading provider of global data quality and address management solutions. Melissa Data's data integration components, multiplatform programming tools, Cloud services, and comprehensive reference datasets verify, standardize, consolidate, enhance, and update U.S., Canadian, and global contact data for improved communications and ROI. More than 5,000 companies rely on Melissa Data to gain and maintain an accurate, trusted view of critical information assets. For more information or free product trials, visit www.MelissaData.com or call 1-800-MELISSA (635-4772).

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