Welcome!

Containers Expo Blog Authors: Elizabeth White, Automic Blog, XebiaLabs Blog, Stackify Blog, Liz McMillan

Related Topics: @CloudExpo, Microservices Expo, Microsoft Cloud, Open Source Cloud, Containers Expo Blog, Silverlight

@CloudExpo: Article

Apprenda Private PaaS + Azure = One Big Happy Cloud

It claims the private PaaS is the now generally accepted end game for the enterprise

Apprenda has just launched rev 4.0 of its flagship private Platform-as-a-Service (PaaS), claiming the new eponymous, uniquely single-language widgetry will be the model for how to modernize existing mission-critical enterprise applications and build new cloud-architected apps and services.

Well, so long as they're Windows apps and Windows-based cloud environments. Ah, but then let's remember that 40% of the apps running the enterprise, many of them custom-made, have Windows written all over them.

See, the once strictly on-premise Apprenda PaaS has been extended to Microsoft Azure and by connecting Windows Server 2012 environments with cloud-based Azure resources creates a hybrid cloud PaaS for the Global 2000 it caters to. The company describes it as extending the data center to Azure.

It claims the private PaaS is the now generally accepted end game for the enterprise, primarily because of the regulations and requirements that restrict an all-public cloud approach. It also figures that other people do hybrid poorly.

Its 4.0 platform achieves a hybrid PaaS/cloud in a single click with instant scaling options to meet application consumption needs. That means it essentially creates one big clearly seen cloud and since the apps on-premise and the apps in Azure all behave the same way companies can make business decisions that aren't limited by the technology.

Apprenda CEO Sinclair Schuller says enterprises, despite compliance and governance hesitancy, want hybrid cloud architectures to test at least some of their workloads on the public cloud or to extend the life of older apps by making them multi-tenant.

With 4.0 IT can apply resource policies to infrastructure and applications before moving them in seconds from the private to the public cloud or set policies for doing so automatically based on business needs and parameters.

RedMonk's founding analyst James Governor is quoted as saying, "Hybrid cloud is helping traditional enterprises become more comfortable with .NET-based application development. Organizations want common tooling for deployment, monitoring, security and management across public and private cloud; Apprenda is targeting this deployment flexibility directly with its 4.0 release."

As a so-called best-of-breed platform for Windows Server and .NET, Apprenda 4.0 adds support for all Windows and Visual Studio integration and extends support for all of Microsoft's latest releases including .NET 4.5, SQL Server 2012 and Windows Server 2012. The company says existing apps usually require only minimal code tweaks to make the great leap to the cloud.

Apprenda had integrated 4.0 with third-party and customized authorization and authentication systems to improve agility in application deployment and deployment policies in implementing governance, risk management and compliance (GRC). With new System Center 2012 integration, it can run across multiple data centers (private/public/hosted) and yet be managed centrally.

By decoupling applications from the infrastructure and developers from IT, Apprenda figures it lets organizations achieve significant cost savings and massive productivity improvements.

"Windows Azure is a global scalable cloud platform that gives developers flexibility to target public, private and hybrid cloud environments," Azure marketing general manager Bill Hilf says. "Apprenda helps enterprises utilize Windows Azure's strengths so that applications can take advantage of public and private PaaS scenarios."

Apprenda is priced by the gigabyte of memory. The company, which figures the 2013 PaaS market is going to come down to price, offers freeware but it's not pursuing the freemium model. The full-function Apprenda Express freeware, limited to 12GB of memory, is generally used for proof-of-concept. Although it's got about 7,000 companies experimenting with Express, Apprenda is focused on accounts with at least $4 billion in annual revenues. Figure a paid Apprenda installation runs from the high five digits to the low seven digits.

Schuller expects VMware to pursue a similar strategy using its own open source Cloud Foundry PaaS and CloudFoundry.com, the public instance of Cloud Foundry running on vSphere infrastructure, now in beta. He doesn't think VMware (or what may be a new EMC subsidiary according to GigaOm) can manage a cloud to rival Amazon or Azure before late 2013 or 2014.

Apprenda launched in 2007 and has raised around $16 million from High Peaks Venture Partners, Ignition Partners and New Enterprise Associates.

More Stories By Maureen O'Gara

Maureen O'Gara the most read technology reporter for the past 20 years, is the Cloud Computing and Virtualization News Desk editor of SYS-CON Media. She is the publisher of famous "Billygrams" and the editor-in-chief of "Client/Server News" for more than a decade. One of the most respected technology reporters in the business, Maureen can be reached by email at maureen(at)sys-con.com or paperboy(at)g2news.com, and by phone at 516 759-7025. Twitter: @MaureenOGara

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


@ThingsExpo Stories
SYS-CON Events announced today that Datera, that offers a radically new data management architecture, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera is transforming the traditional datacenter model through modern cloud simplicity. The technology industry is at another major inflection point. The rise of mobile, the Internet of Things, data storage and Big...
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution and join Akvelon expert and IoT industry leader, Sergey Grebnov, in his session at @ThingsExpo, for an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
Because IoT devices are deployed in mission-critical environments more than ever before, it’s increasingly imperative they be truly smart. IoT sensors simply stockpiling data isn’t useful. IoT must be artificially and naturally intelligent in order to provide more value In his session at @ThingsExpo, John Crupi, Vice President and Engineering System Architect at Greenwave Systems, will discuss how IoT artificial intelligence (AI) can be carried out via edge analytics and machine learning techn...
In his session at @ThingsExpo, Arvind Radhakrishnen discussed how IoT offers new business models in banking and financial services organizations with the capability to revolutionize products, payments, channels, business processes and asset management built on strong architectural foundation. The following topics were covered: How IoT stands to impact various business parameters including customer experience, cost and risk management within BFS organizations.
SYS-CON Events announced today that CA Technologies has been named "Platinum Sponsor" of SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business - from apparel to energy - is being rewritten by software. From planning to development to management to security, CA creates software that fuels transformation for companies in the applic...
From 2013, NTT Communications has been providing cPaaS service, SkyWay. Its customer’s expectations for leveraging WebRTC technology are not only typical real-time communication use cases such as Web conference, remote education, but also IoT use cases such as remote camera monitoring, smart-glass, and robotic. Because of this, NTT Communications has numerous IoT business use-cases that its customers are developing on top of PaaS. WebRTC will lead IoT businesses to be more innovative and address...
SYS-CON Events announced today that CA Technologies has been named “Platinum Sponsor” of SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business – from apparel to energy – is being rewritten by software. From planning to development to management to security, CA creates software that fuels transformation for companies in the applic...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
WebRTC is great technology to build your own communication tools. It will be even more exciting experience it with advanced devices, such as a 360 Camera, 360 microphone, and a depth sensor camera. In his session at @ThingsExpo, Masashi Ganeko, a manager at INFOCOM Corporation, will introduce two experimental projects from his team and what they learned from them. "Shotoku Tamago" uses the robot audition software HARK to track speakers in 360 video of a remote party. "Virtual Teleport" uses a...
SYS-CON Events announced today that Calligo has been named “Bronze Sponsor” of SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Calligo is an innovative cloud service provider offering mid-sized companies the highest levels of data privacy. Calligo offers unparalleled application performance guarantees, commercial flexibility and a personalized support service from its globally located cloud platform...
SYS-CON Events announced today that Elastifile will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Elastifile Cloud File System (ECFS) is software-defined data infrastructure designed for seamless and efficient management of dynamic workloads across heterogeneous environments. Elastifile provides the architecture needed to optimize your hybrid cloud environment, by facilitating efficient...
SYS-CON Events announced today that Cloudistics, an on-premises cloud computing company, has been named “Bronze Sponsor” of SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Launched in 2016, Cloudistics helps anyone bring the power of the cloud to the data center in an easy-to-use, on- premises cloud platform that automatically provides high performance resources for all types of applications: Docke...
SYS-CON Events announced today that Golden Gate University will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Since 1901, non-profit Golden Gate University (GGU) has been helping adults achieve their professional goals by providing high quality, practice-based undergraduate and graduate educational programs in law, taxation, business and related professions. Many of its courses are taug...
SYS-CON Events announced today that Golden Gate University will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Since 1901, non-profit Golden Gate University (GGU) has been helping adults achieve their professional goals by providing high quality, practice-based undergraduate and graduate educational programs in law, taxation, business and related professions. Many of its courses are taug...
SYS-CON Events announced today that Secure Channels, a cybersecurity firm, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Secure Channels, Inc. offers several products and solutions to its many clients, helping them protect critical data from being compromised and access to computer networks from the unauthorized. The company develops comprehensive data encryption security strategie...
Recently, WebRTC has a lot of eyes from market. The use cases of WebRTC are expanding - video chat, online education, online health care etc. Not only for human-to-human communication, but also IoT use cases such as machine to human use cases can be seen recently. One of the typical use-case is remote camera monitoring. With WebRTC, people can have interoperability and flexibility for deploying monitoring service. However, the benefit of WebRTC for IoT is not only its convenience and interopera...
SYS-CON Events announced today that SkyScale will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. SkyScale is a world-class provider of cloud-based, ultra-fast multi-GPU hardware platforms for lease to customers desiring the fastest performance available as a service anywhere in the world. SkyScale builds, configures, and manages dedicated systems strategically located in maximum-security...
SYS-CON Events announced today that Datera will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera offers a radically new approach to data management, where innovative software makes data infrastructure invisible, elastic and able to perform at the highest level. It eliminates hardware lock-in and gives IT organizations the choice to source x86 server nodes, with business model option...
SYS-CON Events announced today that DXWorldExpo has been named “Global Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Digital Transformation is the key issue driving the global enterprise IT business. Digital Transformation is most prominent among Global 2000 enterprises and government institutions.
21st International Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Me...