Click here to close now.


Containers Expo Blog Authors: Don MacVittie, Liz McMillan, Carmen Gonzalez, Pat Romanski, Elizabeth White

News Feed Item

MicroStrategy Enhances Innovative Big Data Capabilities with Certified Integration to Amazon Redshift Analytical Data Warehouse Service

MicroStrategy to Demonstrate Cloud-to-Cloud Integration in Amazon Web Service's Booth at the AWS re: Invent Conference

TYSONS CORNER, Va., Nov. 28, 2012 /PRNewswire/ -- MicroStrategy® Incorporated (Nasdaq: MSTR), a leading worldwide provider of business intelligence (BI) software, today announced that it has certified its integration with the Amazon Redshift data warehouse service. Launched by Amazon Web Services (AWS) today, Amazon Redshift is a cloud-based analytical data warehouse service designed to deliver high performance analytics for data warehouse and Big Data applications. MicroStrategy will be demonstrating the integration inside the AWS booth at AWS's re: Invent conference in Las Vegas, Nevada. The demonstration will showcase direct cloud-to-cloud integration between Amazon Redshift and MicroStrategy Cloud, MicroStrategy's own cloud-based business analytics platform-as-a-service.

"Amazon Redshift brings the scalability and cost-effectiveness of the AWS Cloud to the analytical database market and it complements Amazon Elastic MapReduce, expanding AWS' presence in the high-growth Big Data space," said Sanju Bansal, Vice Chairman of the Board and Executive Vice President, MicroStrategy Incorporated. "We're honored to have been selected to work with the AWS team to certify Amazon Redshift, and we're excited to demonstrate the power of this integration together with AWS at their re: Invent conference."

"Data volumes continue to explode, driving the need for analytical insight. In response, organizations are demanding more flexible, cost-effective approaches to harness these Big Data resources," said Sundar Raghavan, GM of Relational Database Services at Amazon Web Services. "Amazon Redshift is a fast, cost-effective data warehouse service designed to provide customers high performance for their big data analytics needs and it's a pleasure to work with MicroStrategy, a leader in Big Data analytics." 

Innovation in Big Data Analytics
As one of the first vendors to certify integration with Amazon Redshift, MicroStrategy continues to demonstrate leadership and innovation in both major dimensions of Big Data analytics:

  • Hadoop. MicroStrategy has delivered pioneering technology to enhance both the usability and performance of Hadoop in business intelligence applications. MicroStrategy's integration with Hadoop enables customers using Hadoop software or services like Cloudera or Amazon Elastic MapReduce to interact with a point-and-click interface to query data, without the need to develop HiveQL scripts or MapReduce jobs. As a result, a broad range of users, including business analysts and non-technical users, can quickly and easily extract and deliver actionable insights from massive amounts of structured and unstructured data stored in Hadoop. To maximize overall performance and throughput, MicroStrategy has developed Very Large Database Drivers (VLDB) specifically for Hadoop that generate optimized queries. In addition, MicroStrategy offers support for the latest technologies that accelerate the analytical performance of Hadoop, such as Cloudera's Impala project.
  • Large-scale data warehousing. MicroStrategy is widely recognized as the performance-leading business analytics vendor for large-scale data warehousing applications and federated Big Data access. MicroStrategy's ROLAP (Relational Online Analytical Processing) architecture generates highly optimized SQL to maximize the performance and scalability of all major data sources. MicroStrategy's SQL generation engine builds on a fifteen year heritage of database-specific optimizations and incorporates a variety of performance-enhancing innovations like multi-pass SQL, dynamic aggregate-aware data sourcing, drill-through capability, and multi-source push down architecture. MicroStrategy's multi-level caching and in-memory cube architecture further accelerates query performance and reduces latency. Through its MicroStrategy Cloud service, MicroStrategy also offers cloud-based, highly optimized high performance data warehouse services, scalable to hundreds of terabytes of relational data.

Analyzing the Largest Customer Data Volumes
For five consecutive years, an independent report has found that MicroStrategy customers analyze the largest data volumes compared to customers of all other BI vendors. The BI Survey 12, the largest independent survey of the business intelligence market, published by BARC Group, found that 39% of MicroStrategy customers analyze over one terabyte of data, compared to an average of 12% of BI customers in general.

Demonstration at re: Invent
A demonstration of the integration between Amazon Redshift and MicroStrategy will be shown in the AWS booth at the AWS re: Invent conference in Las Vegas, November 27–29. The demonstration will feature an operations database running on Amazon Redshift and will showcase industry-specific MicroStrategy dashboards and reports. The demonstration will highlight the performance of a cloud-to-cloud connection between the Amazon Redshift database, running on the AWS Cloud, and MicroStrategy business analytics application, running on MicroStrategy Cloud. The demonstration leverages MicroStrategy's Direct Connect technology, which enables cloud-based BI users to connect and analyze compatible databases wherever they are located, without compromising performance.

About MicroStrategy Incorporated

Founded in 1989, MicroStrategy is a leading provider of enterprise software platforms for business intelligence (BI), mobile intelligence, and social intelligence applications.  MicroStrategy's BI platform enables leading organizations worldwide to analyze the vast amounts of data stored across their enterprises to make better business decisions.  Companies choose MicroStrategy BI for its ease-of-use, sophisticated analytics, and superior data and user scalability.  MicroStrategy's mobile intelligence platform helps companies and organizations build, deploy, and maintain mobile apps across a range of solutions by embedding intelligence, transactions, and multimedia into apps.  MicroStrategy's social intelligence platform includes a number of applications that help enterprises harness the power of social networks for marketing and e-commerce, as well as a suite of free consumer friendly apps that use MicroStrategy's enterprise technologies.  The MicroStrategy Cloud offering combines MicroStrategy and third-party software, hardware, and services to enable rapid, cost-effective development of hosted BI, mobile, and social applications.  To learn more about MicroStrategy (Nasdaq: MSTR), visit and follow us on Facebook ( and Twitter (

MicroStrategy, MicroStrategy Business Intelligence Platform, MicroStrategy Cloud, and MicroStrategy Mobile are either trademarks or registered trademarks of MicroStrategy Incorporated in the United States and certain other countries. Other product and company names mentioned herein may be the trademarks of their respective owners.


Warren Getler
MicroStrategy Incorporated
[email protected]

SOURCE MicroStrategy Incorporated

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in high-performance, high-efficiency server, storage technology and green computing, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and Embedded Systems worldwide. Supermi...
As more intelligent IoT applications shift into gear, they’re merging into the ever-increasing traffic flow of the Internet. It won’t be long before we experience bottlenecks, as IoT traffic peaks during rush hours. Organizations that are unprepared will find themselves by the side of the road unable to cross back into the fast lane. As billions of new devices begin to communicate and exchange data – will your infrastructure be scalable enough to handle this new interconnected world?
"Matrix is an ambitious open standard and implementation that's set up to break down the fragmentation problems that exist in IP messaging and VoIP communication," explained John Woolf, Technical Evangelist at Matrix, in this interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Nowadays, a large number of sensors and devices are connected to the network. Leading-edge IoT technologies integrate various types of sensor data to create a new value for several business decision scenarios. The transparent cloud is a model of a new IoT emergence service platform. Many service providers store and access various types of sensor data in order to create and find out new business values by integrating such data.
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome,” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
There are so many tools and techniques for data analytics that even for a data scientist the choices, possible systems, and even the types of data can be daunting. In his session at @ThingsExpo, Chris Harrold, Global CTO for Big Data Solutions for EMC Corporation, will show how to perform a simple, but meaningful analysis of social sentiment data using freely available tools that take only minutes to download and install. Participants will get the download information, scripts, and complete end-to-end walkthrough of the analysis from start to finish. Participants will also be given the pract...
WebRTC services have already permeated corporate communications in the form of videoconferencing solutions. However, WebRTC has the potential of going beyond and catalyzing a new class of services providing more than calls with capabilities such as mass-scale real-time media broadcasting, enriched and augmented video, person-to-machine and machine-to-machine communications. In his session at @ThingsExpo, Luis Lopez, CEO of Kurento, will introduce the technologies required for implementing these ideas and some early experiments performed in the Kurento open source software community in areas ...
Electric power utilities face relentless pressure on their financial performance, and reducing distribution grid losses is one of the last untapped opportunities to meet their business goals. Combining IoT-enabled sensors and cloud-based data analytics, utilities now are able to find, quantify and reduce losses faster – and with a smaller IT footprint. Solutions exist using Internet-enabled sensors deployed temporarily at strategic locations within the distribution grid to measure actual line loads.
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Everything is re-shaping technology trends–moving away from “request/response” architecture to an “always-on” Streaming Web where data is in constant motion and secure, reliable communication is an absolute necessity. As more and more THINGS go online, the challenges that developers will need to address will only increase exponentially. In his session at @ThingsExpo, Todd Greene, Founder & CEO of PubNub, will explore the current state of IoT connectivity and review key trends and technology requirements that will drive the Internet of Things from hype to reality.
There will be 20 billion IoT devices connected to the Internet soon. What if we could control these devices with our voice, mind, or gestures? What if we could teach these devices how to talk to each other? What if these devices could learn how to interact with us (and each other) to make our lives better? What if Jarvis was real? How can I gain these super powers? In his session at 17th Cloud Expo, Chris Matthieu, co-founder and CTO of Octoblu, will show you!
Today’s connected world is moving from devices towards things, what this means is that by using increasingly low cost sensors embedded in devices we can create many new use cases. These span across use cases in cities, vehicles, home, offices, factories, retail environments, worksites, health, logistics, and health. These use cases rely on ubiquitous connectivity and generate massive amounts of data at scale. These technologies enable new business opportunities, ways to optimize and automate, along with new ways to engage with users.
Through WebRTC, audio and video communications are being embedded more easily than ever into applications, helping carriers, enterprises and independent software vendors deliver greater functionality to their end users. With today’s business world increasingly focused on outcomes, users’ growing calls for ease of use, and businesses craving smarter, tighter integration, what’s the next step in delivering a richer, more immersive experience? That richer, more fully integrated experience comes about through a Communications Platform as a Service which allows for messaging, screen sharing, video...
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo in Silicon Valley. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 17th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal an...
WebRTC converts the entire network into a ubiquitous communications cloud thereby connecting anytime, anywhere through any point. In his session at WebRTC Summit,, Mark Castleman, EIR at Bell Labs and Head of Future X Labs, will discuss how the transformational nature of communications is achieved through the democratizing force of WebRTC. WebRTC is doing for voice what HTML did for web content.
SYS-CON Events announced today that Sandy Carter, IBM General Manager Cloud Ecosystem and Developers, and a Social Business Evangelist, will keynote at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things (IoT) is growing rapidly by extending current technologies, products and networks. By 2020, Cisco estimates there will be 50 billion connected devices. Gartner has forecast revenues of over $300 billion, just to IoT suppliers. Now is the time to figure out how you’ll make money – not just create innovative products. With hundreds of new products and companies jumping into the IoT fray every month, there’s no shortage of innovation. Despite this, McKinsey/VisionMobile data shows "less than 10 percent of IoT developers are making enough to support a reasonably sized team....
As a company adopts a DevOps approach to software development, what are key things that both the Dev and Ops side of the business must keep in mind to ensure effective continuous delivery? In his session at DevOps Summit, Mark Hydar, Head of DevOps, Ericsson TV Platforms, will share best practices and provide helpful tips for Ops teams to adopt an open line of communication with the development side of the house to ensure success between the two sides.
The IoT market is on track to hit $7.1 trillion in 2020. The reality is that only a handful of companies are ready for this massive demand. There are a lot of barriers, paint points, traps, and hidden roadblocks. How can we deal with these issues and challenges? The paradigm has changed. Old-style ad-hoc trial-and-error ways will certainly lead you to the dead end. What is mandatory is an overarching and adaptive approach to effectively handle the rapid changes and exponential growth.
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi's VP Business Development and Engineering, will explore the IoT cloud-based platform technologies driving this change including privacy controls, data transparency and integration of real time context w...