Welcome!

Virtualization Authors: Carmen Gonzalez, Liz McMillan, Mike Kavis, Anne Buff, Andrew Phillips

News Feed Item

Heroku Announces Updated Add-Ons Marketplace

Offers business-in-a-box solution for cloud service providers

SAN FRANCISCO, Dec. 4, 2012 /PRNewswire/ -- Heroku, a leading cloud platform-as-a-service (PaaS) and a salesforce.com company, today announced a major update to its Add-Ons Program focused on enabling business processes for cloud service providers. The Heroku Add-Ons Marketplace, version 2.0, consists of an updated developer-facing marketplace and a new service provider management experience, both of which offer add-on providers a guided path to business success.

(Logo:  http://photos.prnewswire.com/prnh/20050216/SFW105LOGO)

Heroku pioneered the concept of Add-Ons three years ago with the launch of 12 add-ons in its first marketplace. Since that time, the Heroku Add-Ons Program has grown to include 85 service providers with more than 4 million installs, allowing cloud service providers to focus on their core business while Heroku manages their business services. The Heroku Add-Ons Program helps cloud service providers with key business needs such as full lifecycle billing, full integration with customer applications, single sign-on customer log-in, an integrated end-user support experience and a Heroku sales team that actively sells the platform and add-ons. New with this release, Heroku is also introducing a self-service interface that allows providers to instantly manage their product portfolio. Service providers reap the benefits of faster time-to-market and higher user adoption, conversion and retention rates because they are able to dedicate more time to product development.

"The Heroku Add-Ons Program has been an incredible place for MemCachier to grow and learn. The Marketplace gives us instant access to thousands of developers, letting us focus on great customer service and product development," said Alex Loddengaard, co-founder, MemCachier. "Selling through the program is absolutely the right way to grow or start a product for web developers."

"Working with Heroku gives us a fast way to get our product out in front of folks who build systems every day. The familiarity of the tools and accessibility of documentation gave us a great starting point for building our brand with developers," said Brian P. O'Rourke, co-founder, Stovepipe Studios. "With Heroku, we could put off or skip entirely many of the boilerplate pieces of launching a product—letting us save time and focus on what we do best."

Features and Benefits

The Heroku Add-Ons Marketplace takes care of the business side of pushing a product to market, making all aspects of the product lifecycle easier for cloud service providers. The Add-Ons Marketplace also lets Heroku users easily find and consume cloud services and exposes cloud service providers to hundreds of thousands of potential customers. Included in the program are the following key features:

  • Intuitive Self-Service Interface – Providers can instantly create and manage their add-ons, features, benefits and plans, allowing them greater flexibility for testing and marketing their products. Services can be deployed, configured and integrated into apps with one-click.
  • Marketing Best Practices – New listing pages provide powerful customization for each add-on including best practices on marketing and customer engagement. Templates are included for creating new documentation, embedding documentation into sales pages, easy plan comparisons, personalized branding and visibility into analytics and marketplace performance so that no dedicated team of marketing specialists is required.
  • Complete Billing Services – The program takes care of all aspects of the billing process for users including failed payments, declined cards, fraud and payment and bank transaction fees. This protects providers from the complexities and financial risks associated with integrating with payment gateways, fraud and failed, declined or expired credit cards.
  • Dedicated Support – Heroku's support team provides first-level developer support, saving providers time by handling integration issues for them. A dedicated sales team is also available to help sell the Heroku platform along with providers' integrated services.

"Composed cloud services are the future for developing advanced applications," said Oren Teich, COO, Heroku.  "By giving cloud service providers an easier way to market their products and run their businesses, Heroku is redefining how technology products and applications are created and brought to market."

"What I love most about the Heroku Add-Ons Program is how well it streamlines the process of integrating with complex services, both for developers and service providers," said Nick Zadrozny, co-founder, One More Cloud. "Our tight integration with Heroku's add-on platform allows us to focus all of our energies into building and managing the best search engine service for developers so that developers themselves can focus their energies on their own applications. Working with the Heroku add-on platform saves valuable time for developers on both sides."

Availability

The upgraded Heroku Add-Ons Marketplace is currently open and available to all developers and cloud service providers and can be visited at https://addons.heroku.com/. Service providers who wish to apply may do so at https://addons.heroku.com/provider.

About Heroku  

Heroku, a salesforce.com company, has enabled hundreds of thousands of developers to build and run more than two million applications - all entirely in the cloud, without the need to purchase or maintain any servers or software.  With support for the most popular languages, an enterprise class database service and an add-on ecosystem featuring the most innovative development tools, Heroku provides start-ups, IT organizations and agencies with a faster and more effective way to create and deploy apps. For more information, please visit http://heroku.com/.

SOURCE Heroku

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
SYS-CON Events announced today that Harbinger Systems will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Harbinger Systems is a global company providing software technology services. Since 1990, Harbinger has developed a strong customer base worldwide. Its customers include software product companies ranging from hi-tech start-ups in Silicon Valley to leading product companies in the US and large in-house IT organizations.
SYS-CON Events announces a new pavilion on the Cloud Expo floor where WebRTC converges with the Internet of Things. Pavilion will showcase WebRTC and the Internet of Things. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices--computers, smartphones, tablets, and sensors – connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades.
The only place to be June 9-11 is Cloud Expo & @ThingsExpo 2015 East at the Javits Center in New York City. Join us there as delegates from all over the world come to listen to and engage with speakers & sponsors from the leading Cloud Computing, IoT & Big Data companies. Cloud Expo & @ThingsExpo are the leading events covering the booming market of Cloud Computing, IoT & Big Data for the enterprise. Speakers from all over the world will be hand-picked for their ability to explore the economic strategies that utility/cloud computing provides. Whether public, private, or in a hybrid form, clo...
SYS-CON Events announced today that Gridstore™, the leader in software-defined storage (SDS) purpose-built for Windows Servers and Hyper-V, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Gridstore™ is the leader in software-defined storage purpose built for virtualization that is designed to accelerate applications in virtualized environments. Using its patented Server-Side Virtual Controller™ Technology (SVCT) to eliminate the I/O blender effect and accelerate applications Gridsto...
SYS-CON Events announced today that Red Hat, the world's leading provider of open source solutions, will exhibit at Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Red Hat is the world's leading provider of open source software solutions, using a community-powered approach to reliable and high-performing cloud, Linux, middleware, storage and virtualization technologies. Red Hat also offers award-winning support, training, and consulting services. As the connective hub in a global network of enterprises, partners, a...
As the Internet of Things unfolds, mobile and wearable devices are blurring the line between physical and digital, integrating ever more closely with our interests, our routines, our daily lives. Contextual computing and smart, sensor-equipped spaces bring the potential to walk through a world that recognizes us and responds accordingly. We become continuous transmitters and receivers of data. In his session at Internet of @ThingsExpo, Andrew Bolwell, Director of Innovation for HP’s Printing and Personal Systems Group, will discuss how key attributes of mobile technology – touch input, senso...
The Internet of Things (IoT) is making everything it touches smarter – smart devices, smart cars and smart cities. And lucky us, we’re just beginning to reap the benefits as we work toward a networked society. However, this technology-driven innovation is impacting more than just individuals. The IoT has an environmental impact as well, which brings us to the theme of this month’s #IoTuesday Twitter chat. The ability to remove inefficiencies through connected objects is driving change throughout every sector, including waste management. BigBelly Solar, located just outside of Boston, is trans...
Connected devices and the Internet of Things are getting significant momentum in 2014. In his session at Internet of @ThingsExpo, Jim Hunter, Chief Scientist & Technology Evangelist at Greenwave Systems, will examine three key elements that together will drive mass adoption of the IoT before the end of 2015. The first element is the recent advent of robust open source protocols (like AllJoyn and WebRTC) that facilitate M2M communication. The second is broad availability of flexible, cost-effective storage designed to handle the massive surge in back-end data in a world where timely analytics...
Internet of @ThingsExpo Silicon Valley announced on Thursday its first 12 all-star speakers and sessions for its upcoming event, which will take place November 4-6, 2014, at the Santa Clara Convention Center in California. @ThingsExpo, the first and largest IoT event in the world, debuted at the Javits Center in New York City in June 10-12, 2014 with over 6,000 delegates attending the conference. Among the first 12 announced world class speakers, IBM will present two highly popular IoT sessions, which will take place November 4-6, 2014 at the Santa Clara Convention Center in Santa Clara, Calif...
The Internet of Things (IoT) promises to evolve the way the world does business; however, understanding how to apply it to your company can be a mystery. Most people struggle with understanding the potential business uses or tend to get caught up in the technology, resulting in solutions that fail to meet even minimum business goals. In his session at Internet of @ThingsExpo, Jesse Shiah, CEO / President / Co-Founder of AgilePoint Inc., will show what is needed to leverage the IoT to transform your business. He will discuss opportunities and challenges ahead for the IoT from a market and tec...
SYS-CON Events announced today that TeleStax, the main sponsor of Mobicents, will exhibit at Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. TeleStax provides Open Source Communications software and services that facilitate the shift from legacy SS7 based IN networks to IP based LTE and IMS networks hosted on private (on-premise), hybrid or public clouds. TeleStax products include Restcomm, JSLEE, SMSC Gateway, USSD Gateway, SS7 Resource Adaptors, SIP Servlets, Rich Multimedia Services, Presence Services/RCS, Diame...
From a software development perspective IoT is about programming "things," about connecting them with each other or integrating them with existing applications. In his session at @ThingsExpo, Yakov Fain, co-founder of Farata Systems and SuranceBay, will show you how small IoT-enabled devices from multiple manufacturers can be integrated into the workflow of an enterprise application. This is a practical demo of building a framework and components in HTML/Java/Mobile technologies to serve as a platform that can integrate new devices as they become available on the market.
SYS-CON Events announced today that O'Reilly Media has been named “Media Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. O'Reilly Media spreads the knowledge of innovators through its books, online services, magazines, and conferences. Since 1978, O'Reilly Media has been a chronicler and catalyst of cutting-edge development, homing in on the technology trends that really matter and spurring their adoption by amplifying "faint signals" from the alpha geeks who are creating the future. An...
The Transparent Cloud-computing Consortium (abbreviation: T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data processing High speed and high quality networks, and dramatic improvements in computer processing capabilities, have greatly changed the nature of applications and made the storing and processing of data on the network commonplace.
SYS-CON Events announced today that Aria Systems, the recurring revenue expert, has been named "Bronze Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Aria Systems helps leading businesses connect their customers with the products and services they love. Industry leaders like Pitney Bowes, Experian, AAA NCNU, VMware, HootSuite and many others choose Aria to power their recurring revenue business and deliver exceptional experiences to their customers.
The Internet of Things (IoT) is going to require a new way of thinking and of developing software for speed, security and innovation. This requires IT leaders to balance business as usual while anticipating for the next market and technology trends. Cloud provides the right IT asset portfolio to help today’s IT leaders manage the old and prepare for the new. Today the cloud conversation is evolving from private and public to hybrid. This session will provide use cases and insights to reinforce the value of the network in helping organizations to maximize their company’s cloud experience.
As a disruptive technology, Web Real-Time Communication (WebRTC), which is an emerging standard of web communications, is redefining how brands and consumers communicate in real time. The on-going narrative around WebRTC has largely been around incorporating video, audio and chat functions to apps. In his session at Internet of @ThingsExpo, Alex Gouaillard, Founder and CTO of Temasys Communications, will look at a fourth element – data channels – and talk about its potential to move WebRTC beyond browsers and into the Internet of Things.
SYS-CON Events announced today that Gigaom Research has been named "Media Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Ashar Baig, Research Director, Cloud, at Gigaom Research, will also lead a Power Panel on the topic "Choosing the Right Cloud Option." Gigaom Research provides timely, in-depth analysis of emerging technologies for individual and corporate subscribers. Gigaom Research's network of 200+ independent analysts provides new content daily that bridges the gap between break...
We certainly live in interesting technological times. And no more interesting than the current competing IoT standards for connectivity. Various standards bodies, approaches, and ecosystems are vying for mindshare and positioning for a competitive edge. It is clear that when the dust settles, we will have new protocols, evolved protocols, that will change the way we interact with devices and infrastructure. We will also have evolved web protocols, like HTTP/2, that will be changing the very core of our infrastructures. At the same time, we have old approaches made new again like micro-services...
The Industrial Internet revolution is now underway, enabled by connected machines and billions of devices that communicate and collaborate. The massive amounts of Big Data requiring real-time analysis is flooding legacy IT systems and giving way to cloud environments that can handle the unpredictable workloads. Yet many barriers remain until we can fully realize the opportunities and benefits from the convergence of machines and devices with Big Data and the cloud, including interoperability, data security and privacy.