|By PR Newswire||
|December 13, 2012 04:01 AM EST||
LONDON, December 13, 2012 /PRNewswire/ --
72% of homeowners don't check flood risk when they move house
A new survey undertaken by the online flood report provider, RiskCentral.co.uk, reveals that despite the UK suffering some of its most severe floods this year, over a third (35%) of homeowners admit that they aren't prepared for dealing with flooding to their home. Furthermore, it highlights that nearly a quarter of homeowners (23%) have left themselves exposed with no home insurance to protect them from flooding.
Homeowners are not prioritising information about flood risk when they move house with 72% reporting that they don't bother to find out if an area is at risk of flooding. 63% of respondents would only prioritise flood risk if alerted by a surveyor. This is a worrying statistic as surveyors are not specifically tasked with investigating flood risk.
The study suggests that lack of awareness and access to good information is a key factor in people's attitudes to flood risk. Over half (54%) of homebuyers that were actually concerned about flooding reported that they struggled to find the information they needed.
Of those currently insured 41% reported that the cost of insurance had increased which suggests that the number of homeowners with no home insurance may well increase in the future, placing more people at risk. The survey findings and data are available to download here.
Dr. Justin Butler, Managing Director of Ambiental, a flood data provider which powers the RiskCentral service said: "54% of respondents to the study reported that they had not become more concerned about flood risk, despite the severe flooding this year. A key reason for this may be lack of understanding of the risk of surface water flooding. Prioritising, and improving access to, flood risk information could avoid this. Recently the UK suffered some of its most severe flooding but worryingly the national picture suggests that homebuyers are still not taking flood risk seriously."
As part of their study, the RiskCentral team approached several survey respondents for further insight into their attitudes. Anita Grover, from Sheffield, witnessed the major 2007 floods in her town. "10 years ago, the dangers of flooding wouldn't have crossed my mind" says Anita. "Now, I would advise everyone to be cautious and to understand the potential that floods can have on the value of your property".
More widely, there is growing uncertainty as to whether home insurers will continue to offer standard flood cover for properties in flood risk areas. The existing Statement of Principles between the UK Government and the Association of British Insurers (ABI), which guarantees that the majority of homes in the UK would be insurable at a reasonable cost, expires in June 2013. Data published by the ABI in 2011 estimates that of those properties in areas of significant flood risk that are insured, 78% pay less than they would if flood risk were properly reflected in the price.
Dr Butler went on to say: "The likely changes to insurance premiums for properties at a high risk of flood highlights how important it is that homeowners and buyers are better informed.
Homeowners in high-flood risk areas may find their property un-mortgagable so, it's important to understand the risks. Our study also shows that we need to work harder to raise awareness about flood risk. I hope that RiskCentral can help people to make the right property decisions, reduce costs and, most importantly, limit their risk to flooding."
1. Survey of 600 homeowners in England and Scotland undertaken in August 2012 and conducted by One Poll on behalf of Ambiental Technical Solutions Ltd.
2. Under-pricing of the flood element of home insurance for domestic customers at significant risk. Association of British Insurers, January 2011 http://www.abi.org.uk/Publications/54261.pdf
Notes to Editors
RiskCentral is provided by Ambiental, a specialist flood risk modelling company led by Dr. Justin Butler, a leading expert in international flood risk mapping and modelling. Ambiental has taken very high detail topographic / terrain data for the whole UK and have used this in conjunction with complex computer models to analyse water flow around individual buildings within the landscape. Based on the computer modelled flood water level, a predicted area of inundation, or flood zone, can be mapped out. Three types of flood modelling were carried out by Ambiental on behalf of RiskCentral: fluvial (river) flood; coastal / tidal; and pluvial (surface water). The overall flood risk score, featured in full reports, is calculated by searching at lightning speed through each of these individual flood databases, hosted in the Cloud, to see if a specific location falls within or near one of these pre-defined flood zones. RiskCentral reports provide consumers with invaluable information relating to flood risk and recommendations for dealing with it.
Everyone knows that truly innovative companies learn as they go along, pushing boundaries in response to market changes and demands. What's more of a mystery is how to balance innovation on a fresh platform built from scratch with the legacy tech stack, product suite and customers that continue to serve as the business' foundation. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, discussed why and how ReadyTalk diverted from healthy revenue and mor...
Dec. 7, 2016 04:30 PM EST Reads: 1,669
The many IoT deployments around the world are busy integrating smart devices and sensors into their enterprise IT infrastructures. Yet all of this technology – and there are an amazing number of choices – is of no use without the software to gather, communicate, and analyze the new data flows. Without software, there is no IT. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Dave McCarthy, Director of Products at Bsquare Corporation; Alan Williamson, Principal...
Dec. 7, 2016 04:15 PM EST Reads: 314
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
Dec. 7, 2016 03:45 PM EST Reads: 2,245
You have great SaaS business app ideas. You want to turn your idea quickly into a functional and engaging proof of concept. You need to be able to modify it to meet customers' needs, and you need to deliver a complete and secure SaaS application. How could you achieve all the above and yet avoid unforeseen IT requirements that add unnecessary cost and complexity? You also want your app to be responsive in any device at any time. In his session at 19th Cloud Expo, Mark Allen, General Manager of...
Dec. 7, 2016 03:30 PM EST Reads: 1,767
Successful digital transformation requires new organizational competencies and capabilities. Research tells us that the biggest impediment to successful transformation is human; consequently, the biggest enabler is a properly skilled and empowered workforce. In the digital age, new individual and collective competencies are required. In his session at 19th Cloud Expo, Bob Newhouse, CEO and founder of Agilitiv, drew together recent research and lessons learned from emerging and established compa...
Dec. 7, 2016 02:30 PM EST Reads: 939
"IoT is going to be a huge industry with a lot of value for end users, for industries, for consumers, for manufacturers. How can we use cloud to effectively manage IoT applications," stated Ian Khan, Innovation & Marketing Manager at Solgeniakhela, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 7, 2016 02:30 PM EST Reads: 4,306
Financial Technology has become a topic of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 20th Cloud Expo at the Javits Center in New York, June 6-8, 2017, will find fresh new content in a new track called FinTech.
Dec. 7, 2016 02:15 PM EST Reads: 2,193
Information technology is an industry that has always experienced change, and the dramatic change sweeping across the industry today could not be truthfully described as the first time we've seen such widespread change impacting customer investments. However, the rate of the change, and the potential outcomes from today's digital transformation has the distinct potential to separate the industry into two camps: Organizations that see the change coming, embrace it, and successful leverage it; and...
Dec. 7, 2016 02:15 PM EST Reads: 3,382
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Dec. 7, 2016 02:15 PM EST Reads: 1,110
"Dice has been around for the last 20 years. We have been helping tech professionals find new jobs and career opportunities," explained Manish Dixit, VP of Product and Engineering at Dice, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 7, 2016 01:45 PM EST Reads: 1,108
Extracting business value from Internet of Things (IoT) data doesn’t happen overnight. There are several requirements that must be satisfied, including IoT device enablement, data analysis, real-time detection of complex events and automated orchestration of actions. Unfortunately, too many companies fall short in achieving their business goals by implementing incomplete solutions or not focusing on tangible use cases. In his general session at @ThingsExpo, Dave McCarthy, Director of Products...
Dec. 7, 2016 12:30 PM EST Reads: 844
"At ROHA we develop an app called Catcha. It was developed after we spent a year meeting with, talking to, interacting with senior citizens watching them use their smartphones and talking to them about how they use their smartphones so we could get to know their smartphone behavior," explained Dave Woods, Chief Innovation Officer at ROHA, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 7, 2016 12:30 PM EST Reads: 630
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2017 New York. The 20th Cloud Expo and 7th @ThingsExpo will take place on June 6-8, 2017, at the Javits Center in New York City, NY. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Internet to enable us all to im...
Dec. 7, 2016 12:30 PM EST Reads: 726
We are always online. We access our data, our finances, work, and various services on the Internet. But we live in a congested world of information in which the roads were built two decades ago. The quest for better, faster Internet routing has been around for a decade, but nobody solved this problem. We’ve seen band-aid approaches like CDNs that attack a niche's slice of static content part of the Internet, but that’s it. It does not address the dynamic services-based Internet of today. It does...
Dec. 7, 2016 12:00 PM EST Reads: 1,120
"ReadyTalk is an audio and web video conferencing provider. We've really come to embrace WebRTC as the platform for our future of technology," explained Dan Cunningham, CTO of ReadyTalk, in this SYS-CON.tv interview at WebRTC Summit at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 7, 2016 11:30 AM EST Reads: 678
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Dec. 7, 2016 11:15 AM EST Reads: 2,295
IoT solutions exploit operational data generated by Internet-connected smart “things” for the purpose of gaining operational insight and producing “better outcomes” (for example, create new business models, eliminate unscheduled maintenance, etc.). The explosive proliferation of IoT solutions will result in an exponential growth in the volume of IoT data, precipitating significant Information Governance issues: who owns the IoT data, what are the rights/duties of IoT solutions adopters towards t...
Dec. 7, 2016 11:01 AM EST Reads: 217
WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 6th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, P2P file sharing, and use cases that have already leveraged the power and convenience of WebRTC.
Dec. 7, 2016 10:30 AM EST Reads: 1,712
Unsecured IoT devices were used to launch crippling DDOS attacks in October 2016, targeting services such as Twitter, Spotify, and GitHub. Subsequent testimony to Congress about potential attacks on office buildings, schools, and hospitals raised the possibility for the IoT to harm and even kill people. What should be done? Does the government need to intervene? This panel at @ThingExpo New York brings together leading IoT and security experts to discuss this very serious topic.
Dec. 7, 2016 10:00 AM EST Reads: 433
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
Dec. 7, 2016 09:15 AM EST Reads: 7,258