ATLANTA, Dec. 14, 2012 /PRNewswire/ -- LogFire, the leading managed services and multi-tenant cloud-based supply chain execution and extended warehouse management (WMS) solution provider, announced they will be one of the key solution providers at this year's National Retail Federation's (NRF) annual conference in New York, January 13-16, 2013. As the retail and consumer goods community gather each year to network and look at ground-breaking solutions at the NRF Annual Convention & EXPO, called Retail's BIG Show, LogFire will leverage this key event (LogFire Booth C226) to share paradigm changing cloud-based solutions and services for supply chain operational excellence.  Last year NRF's annual show was reported to attract more than 25,000 industry professionals from around the globe.

For years, leading companies have looked for simultaneous business improvements while also trying to cut costs – and they still are.  Leading companies are turning their focus to highly configurable cloud-based solutions, supporting multi-channel capabilities, which securely leverage the cloud as the platform for high availability and scalability. Maximum advantage is not achieved by simply shifting to vendor-hosted solutions.  Companies are finding vendors like LogFire have dispelled the myths traditional vendors have been selling and trying to implement, in favor for a more cost effective, better total cost of ownership, and highly upgradeable true cloud-based multi-tenant solution model.

The shift is away from traditional on-premise customer-installed solutions that include large up front license fees and annual maintenance costs, expensive up front and ongoing hardware and infrastructure investments, long and expensive implementation and modification efforts, and expensive if not impossible to easily upgrade.  Instead, the new paradigm available today from LogFire is a pay-as-you-go all-inclusive software-as-a-service multi-tenant cloud-based solution that does not require any server hardware or infrastructure cost, no up-front software license or maintenance fees, implements rapidly and includes ongoing upgrades without additional fees.   

"They call the NRF Annual Conference 'Retail's Big Show' because it is," reinforced Diego Pantoja-Navajas, LogFire Founder & CEO, "Industry professionals, including our retail and consumer goods customers from the US, Latin America, and rest of the world, attend NRF because it is a content rich, peer attended, industry event."

"The market is looking for new and better multi-channel business solutions to improve and optimize their operations," Pantoja-Navajas explains, "and companies now understand and view the cloud as the platform and environment that can give them the connectivity, integration interoperability, scalability, and upgradeability most cost effectively. LogFire is excited to share our customer successes and this new paradigm for supply chain excellence with others."

LogFire supply chain and warehouse management solutions address the multi-channel, or omni-channel, needs of consumer goods and retail supply chain and ecommerce companies of all sizes.  Traditional WMS providers will tell you that larger companies and those with extensive warehouse automation will not leverage the cloud for warehouse management and supply chain execution.  LogFire's customer proof points have dispelled these myths – the reality is companies of all sizes and types of automation are turning to LogFire to improve their business operations and lower their operating costs.

About LogFire
LogFire is a leading provider of managed services and innovative cloud-based supply chain execution solutions for retailers, e-commerce companies, consumer goods manufacturers and distributors, and logistics service providers of all sizes.  LogFire combines strong supply chain domain expertise with flexible cloud-based solutions and Software-as-a-Service (SaaS) pricing. This new paradigm in supply chain management enables companies to focus on their core business processes, while LogFire focuses on increasing efficiencies, reducing costs, ensuring quality, and monitoring and controlling Supply Chain Execution operational processes. For more information visit www.LogFire.com

LogFire Contact Information:
Vanessa Jimenez
Global Marketing Manager
LogFire
T: +1 (678) 261-9000
E: vjimenez@logfirellc.com

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SOURCE LogFire