Welcome!

Containers Expo Blog Authors: XebiaLabs Blog, Carmen Gonzalez, Elizabeth White, Roger Strukhoff, Liz McMillan

News Feed Item

Infratel Unveils Top 4 Predictions for Web Hosting & Cloud Service Providers in 2013

Virtual Phone Applications Provider Anticipates Surge in Adjacent Services Driven by Demand From Entrepreneurs and Small Businesses

SEATTLE, WA -- (Marketwire) -- 12/18/12 -- Infratel, the provider of the MightyCall platform for small business virtual phone applications, today announced its top four predictions for web hosting and cloud service providers in 2013. CEO Bryan Goode expects hosters and cloud service providers to leverage their position as a trusted resource to small businesses by offering a collection of services to subscribers. These related adjunct services support the provider's need to increase average revenue per user (ARPU) and reduce customer churn.

"In 2013, we will see the service provider's role as a trusted advisor play a key role in fueling the adoption of cloud services and small business IT spending," said Goode. "This driving factor will present an opportunity in the hosting and cloud services market, where the expertise and convenience of working through a third-party will benefit small businesses in spades."

According to AMI Research, SMBs are expected to spend over $34 billion in cloud services -- 46% of that will be funneled through service providers. In part, Infratel believes this will be achieved through the following predictions:

1. 50% of hosters will embrace the concept of an "internal blueprint" and offer at least one new adjacent service to web hosting

In the next year, we expect most hosters and cloud service providers to embrace the concept of an "internal blueprint" to determine which additional services they will add to their portfolios that help increase ARPU and reduce customer churn. With amplified pricing pressures and the continued commoditization of services, web hosters, and channel providers are hungry for new sources of revenue. Therefore, it's important for channel providers to engage their users with more than one service making it harder for them to simply shop around for other similar solutions on the market. Additionally, this "stickiness" allows channel providers to build specialized expertise in verticals or specific business needs to create a niche collection of service offerings.

2. We will see the majority of top web hosters offer voice services to small businesses and entrepreneurs

Website capabilities are typically the first technology investment that a small business makes to establish a professional presence. In fact, according to a recent study by hosting and cloud services enablement company Parallels, 70% of small businesses with a website don't have a professional phone presence. Cloud and hosting providers who have existing relationships with these subscribers are well positioned to provide add-on virtual phone offerings as the next adjacent service.

3. An increasing number of cloud-based solutions will embrace the channel as a cost effective go-to-market strategy

Since channel providers already have established relationships with their core customers cloud vendors will increasingly embrace this model as a cost effective way to reach a high volume of end users quickly and cost-effectively. With fierce competition and the plethora of available solutions on the market, direct to consumer sales models will be viewed as cost-prohibitive particularly for technologies that can be easily delivered as an add on service via the channel.

4. Hosters and cloud service providers will begin piloting low touch solutions that require little to no setup and customization for small business subscribers

Over the past three years, there has been an explosion in the number of point solutions available to small businesses. With limited time and little to no dedicated IT resources, small businesses and entrepreneurs are struggling to understand what solutions are available and which one is the best option for their company. Engaging with a provider eliminates all of the installation concerns and reduces much of the setup complexity, enabling small businesses to get multiple services up and running through a single integration, with no additional tech support.

About Infratel
Infratel, Inc. (@MightyCall) makes solutions that help connect small businesses with their customers. Infratel solutions help entrepreneurs, fast growing startups and well established small businesses build a professional phone presence, grow through voice-based marketing campaigns and improve their ability to respond to customers. Infratel has more than 1000 customers worldwide and helped customers manage 1 billion minutes of calls in 2011. Infratel is an independent, privately held company headquartered in Seattle, WA.

Add to Digg Bookmark with del.icio.us Add to Newsvine

Contact:
Morgan Bradley
Barokas Public Relations
Email Contact
206-264-8220

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
"We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Internet of @ThingsExpo has announced today that Chris Matthieu has been named tech chair of Internet of @ThingsExpo 2017 New York The 7th Internet of @ThingsExpo will take place on June 6-8, 2017, at the Javits Center in New York City, New York. Chris Matthieu is the co-founder and CTO of Octoblu, a revolutionary real-time IoT platform recently acquired by Citrix. Octoblu connects things, systems, people and clouds to a global mesh network allowing users to automate and control design flo...
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at 20th Cloud Expo, Ed Featherston, director/senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
According to Forrester Research, every business will become either a digital predator or digital prey by 2020. To avoid demise, organizations must rapidly create new sources of value in their end-to-end customer experiences. True digital predators also must break down information and process silos and extend digital transformation initiatives to empower employees with the digital resources needed to win, serve, and retain customers.
The WebRTC Summit New York, to be held June 6-8, 2017, at the Javits Center in New York City, NY, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 20th International Cloud Expo and @ThingsExpo. WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web co...
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
The Internet of Things (IoT) promises to simplify and streamline our lives by automating routine tasks that distract us from our goals. This promise is based on the ubiquitous deployment of smart, connected devices that link everything from industrial control systems to automobiles to refrigerators. Unfortunately, comparatively few of the devices currently deployed have been developed with an eye toward security, and as the DDoS attacks of late October 2016 have demonstrated, this oversight can ...
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
"Once customers get a year into their IoT deployments, they start to realize that they may have been shortsighted in the ways they built out their deployment and the key thing I see a lot of people looking at is - how can I take equipment data, pull it back in an IoT solution and show it in a dashboard," stated Dave McCarthy, Director of Products at Bsquare Corporation, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Unsecured IoT devices were used to launch crippling DDOS attacks in October 2016, targeting services such as Twitter, Spotify, and GitHub. Subsequent testimony to Congress about potential attacks on office buildings, schools, and hospitals raised the possibility for the IoT to harm and even kill people. What should be done? Does the government need to intervene? This panel at @ThingExpo New York brings together leading IoT and security experts to discuss this very serious topic.
We are always online. We access our data, our finances, work, and various services on the Internet. But we live in a congested world of information in which the roads were built two decades ago. The quest for better, faster Internet routing has been around for a decade, but nobody solved this problem. We’ve seen band-aid approaches like CDNs that attack a niche's slice of static content part of the Internet, but that’s it. It does not address the dynamic services-based Internet of today. It does...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, discussed the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
An IoT product’s log files speak volumes about what’s happening with your products in the field, pinpointing current and potential issues, and enabling you to predict failures and save millions of dollars in inventory. But until recently, no one knew how to listen. In his session at @ThingsExpo, Dan Gettens, Chief Research Officer at OnProcess, discussed recent research by Massachusetts Institute of Technology and OnProcess Technology, where MIT created a new, breakthrough analytics model for ...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
Everyone knows that truly innovative companies learn as they go along, pushing boundaries in response to market changes and demands. What's more of a mystery is how to balance innovation on a fresh platform built from scratch with the legacy tech stack, product suite and customers that continue to serve as the business' foundation. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, discussed why and how ReadyTalk diverted from healthy revenue and mor...
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2017 New York. The 20th Cloud Expo and 7th @ThingsExpo will take place on June 6-8, 2017, at the Javits Center in New York City, NY. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Internet to enable us all to im...
Information technology is an industry that has always experienced change, and the dramatic change sweeping across the industry today could not be truthfully described as the first time we've seen such widespread change impacting customer investments. However, the rate of the change, and the potential outcomes from today's digital transformation has the distinct potential to separate the industry into two camps: Organizations that see the change coming, embrace it, and successful leverage it; and...