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By Business Wire |
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January 14, 2013 08:03 AM EST |
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Today at the NRF
(National Retail Federation) 102nd Annual Convention & EXPO,
Epson
America, Inc., a leading supplier of value-added Point of Service
(POS) solutions, and Third
Solutions LLC, developer and owner of the MyReceipts® digital
receipt platform, announced the availability of MyReceipts with Epson’s
OmniLink™ smart POS solutions family. OmniLink combines an Epson
industry-leading POS printer with PC functionality to deliver
cloud-based services, open platform mobility and flexible web-based
printing from any mobile device. Paired with Epson’s OmniLink,
MyReceipts delivers a digital receipt and couponing solution to
retailers looking to offer consumers access through their mobile phone
or personal computer without the time and costs of traditional software
upgrades to existing POS systems.
Epson’s OmniLink solutions provide the data gateway that enables
delivery of cloud-based services via Ethernet or WiFi connectivity.
Since the MyReceipts application resides on the OmniLink printer outside
the POS system, retailers gain the benefits of rapid deployment.
MyReceipts provides access to a personalized marketing engine driven by
the use of digital receipts at the Point of Sale. It enables retailers
to issue receipts, rebates and highly-targeted coupons based on detailed
customer profiles, and gives consumers real-time access to receipts
through a single web interface.
“Digital receipts are becoming an integral part of mobile retailing,”
commented Gregg Brunnick, Director of Marketing for Epson’s Business
Systems Division. “The OmniLink solution with MyReceipts helps retailers
deliver a more personalized shopping experience without changes to their
POS application.”
“Epson’s OmniLink is an ideal platform for enabling digital receipts and
coupons at the POS,” said Birame Sock, President and CTO of Third
Solutions. “OmniLink provides a gateway to the cloud and MyReceipts
leverages the cloud model, so the two were a natural fit. We believe
this new partnership will bring much greater availability to the
increasing number of consumers seeking to receive and store their
receipts digitally.”
MyReceipts Platform Features
With the MyReceipts solution, retailers can personalize marketing to
cost-effectively deliver selected messages to high-opportunity customers
based on product and brand preferences. Retailers can further customize
coupon values and eligibility requirements. Real-time reports, such as
UPC-level marketing campaign performance data, allow retailers to boost
marketing ROI across traditional and digital channels and the MyReceipts
web-based, mobile platform allows access to all receipts from
participating merchants online. Once a transaction is completed, the
digital receipt is automatically available on myreceipts.com while
ensuring data security.
Availability
The MyReceipts solution with OmniLink will be available in the first
quarter of 2013 through Third
Solutions. To watch Epson’s NRF 2013 video, please
click here. For more information about the Epson OmniLink, please
visit pos.epson.com/OmniLink.
About Third Solutions LLC
Third Solutions LLC is a subsidiary of SPINS LLC and is defining the
future of a universal digital receipt platform via online and mobile
applications for consumers, retailers and brands. This patent-pending
technology reduces retailer paper costs, improves customer loyalty and
provides unprecedented access to consumer data for personalized targeted
marketing. MyReceipts®, is the Leading Digital Receipt Platform that
allows consumers to receive and track receipts online, access
information about products purchased and create customized reports
instantly in one safe, convenient place. To learn more about Third
Solutions and the MyReceipts service, please visit: www.thirdsolutions.com
or www.myreceipts.com.
About Epson America, Inc.
Founded in 1975 and headquartered in Long Beach, CA, Epson America, Inc.
is the U.S. affiliate of Japan-based Seiko Epson Corporation, a global
manufacturer and supplier of high-quality technology products that meet
customer demands for increased functionality, compactness, systems
integration and energy efficiency. For over 40 years, Epson’s advanced
technology has been at work in millions of POS systems around the world.
Today Epson’s Business Systems Division continues to bring
industry-leading, open architecture, smart technologies to the point of
service. To learn more about Epson America Business Systems Division,
please visit: pos.epson.com,
or connect with us on Facebook (http://tinyurl.com/EpsonFacebook-BizSys),
Twitter (http://twitter.com/EpsonB2B_PR)
and YouTube (http://tinyURL.com/EpsonYouTube).
Epson is a registered trademark of Seiko Epson Corporation. OmniLink is
a trademark of Epson America, Inc. MyReceipts is a registered trademark
of Third Solutions LLC. All other trademarks are the property of their
respective owners.

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