• Industry majors such as HP and Oracle sign up to support the conference

[London, 17 January 2013] IT Europa today announced details of the conference agenda for the 6th Annual European ISV Convention which will be staged at the Lancaster London Hotel on 13 March 2013.

Under the overall umbrella of Creating Competitive Advantage, the conference will feature sessions on key issues set to drive application development in Europe over the coming year.

• Mobility and the impact of emerging technologies and business models

• Harnessing the Cloud as a means of developing "enterprise grade" applications building on advances in Business Intelligence and "Big Data"

• Collaboration and how to leverage vendor ecosystems and social networking to Create Competitive Advantage

These sessions will be followed by moderated panel discussions which will examine the implications of some of these trends and the issues arising from them, including the challenges of differentiating offerings to create competitive advantage within a highly-competitive applications landscape.

Amongst the companies presenting at the conference will be some of the leading platform technology companies who are driving application development in the European market, including HP and Oracle. Other sponsors of the convention include Autotask, FinancialForce.com, IBA Group, Interoute, ISVWorld, Jaspersoft and SUSE.

"Over the years the European ISV Convention has become established as the main forum at which leading European ISVs can meet at director-level and discuss key issues amongst their peers and with leading vendors and platform technology providers," commented Alan Norman, Managing Director of IT Europa. "Software development is critical to the success of both the IT sector and European industry in general. Within what remains a challenging economic environment, innovation and the harnessing of emerging technologies are critical to creating competitive advantage."

The European ISV Convention 2013 will take place at the Lancaster London Hotel, on 13 March 2013. ISVs wishing to attend the convention and vendors or service providers interested in sponsorship opportunities can find further information at: www.isvconvention.com

The convention will end with a gala dinner at which the winners of the European IT & Software Excellence Awards 2013 will be announced. Full details of the awards can be found at www.iteawards.com (Award entries have to be submitted by midnight on 18 January 2013.)

About IT Europa
IT Europa is the leading provider of strategic business intelligence, news and analysis on the European IT marketplace and the primary channels that serve it. The company publishes European channel publications such as the IT Europa Newsletter, markets a range of database reports and organises European conferences and events for the IT and Telecoms sectors. For further details visit: www.iteuropa.com

For further information contact:
Alan Norman
Tel: +44 (0) 1895 454 604
Email: alan.norman@iteuropa.com