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dotloop Caps Record-Breaking Year, Triples Subscriber Count in 2012

Rapid Customer Uptake Across Biggest Brands, Company Expansion Validate Company's Movement to Eliminate Paperwork's Grip on Real Estate

CINCINNATI, OH -- (Marketwire) -- 01/23/13 -- dotloop, the fastest-growing software company in real estate, today announced that it nearly tripled its paid subscriber count in 2012, ending the year with almost 400,000 subscribers under contract on its cloud-based service. This swift growth is proof of the growing demand for a more digital experience throughout the real estate process as brokers, agents, associations and consumers increasingly turn to dotloop to eliminate paperwork and to make the process easier for everyone involved.

"The rapid growth we experienced in 2012 is a testament to the challenges the collective real estate industry is facing as we look to close the gap between what consumers desire and what they experience when they work with an agent or broker," said Austin Allison, CEO of dotloop. "The only way we close the gap is through leapfrog innovation -- merely iterating just isn't enough. Coupled with an exploding market opportunity and our maniacal focus on customer success, 2012 was a record-breaking year for dotloop and also sets the stage for our next chapter of growth in 2013."

Building on a breakout 2011, the company continued to deliver dramatic levels of growth and innovation on multiple fronts in 2012. Major milestones include:

  • Rapid Subscriber Uptake: During 2012, the number of subscribers under contract grew at a rate of more than 200 percent year-over-year to almost 400,000 subscribers across the United States and Canada. The number of transactions -- or 'loops' -- created by subscribers also surged at a rate of more than 150 percent year-over-year to more than 1.5 million loops created, with more than 12 million documents being uploaded to the service in 2012, a 900 percent increase from 2011.

  • Significant Employee Growth, Key Management Additions: The company nearly tripled its headcount in 2012 to 90 employees, including a number of leadership hires: Garrin Wong as vice president of engineering, Chris Smith as chief paper killer and Chad Humphrey as director of industry relations in October 2012. Additionally, dotloop more than doubled its engineering, mobile development and customer-facing support teams in the last six months. The company expects continued growth in 2013 and plans to nearly double overall headcount again to more than 160 employees.

  • Associations of REALTORS® Get Onboard in a Big Way: The company now counts more than 19 state and regional associations of REALTORS® as customers, including Arizona, Delaware, Florida, Georgia, Metrolist, MLS PIN, Massachusetts, Miami, New Hampshire, Pennsylvania and Vermont. More than 10 of these contracts were signed in the fourth quarter alone.

  • Continued Product Innovation: In 2012, the company announced the availability of dotloop-NOW, a free version of its popular cloud-based service, designed for individual agents to benefit from a better, faster and more secure transaction experience. In addition, dotloop partnered with industry giants EXIT Realty to power its Total Office Resource Center (TORC), which brings the entire real estate process online and RE/MAX to help its broker/owners become more efficient, compliant and profitable. The company also announced a partnership with leading online marketplace Trulia.

  • Impressive Industry Recognition: CEO Allison won Inman News' 'Innovator of the Year' award in 2012, given to the individual who most embodies the spirit of real estate innovation, as well as Best in Biz's Executive of the Year award, Inman's Top 100 Most Influential Real Estate Leaders and was recognized as a Forbes 30 under 30 in 2012. Leading business publication Entrepreneur also featured Allison on its September cover as one of five start-up CEOs who are disrupting their respective industries.

  • Funding from Premier Venture Capital Firm: dotloop raised $7 million in a Series A funding round led by Trinity Ventures, a prominent firm in Silicon Valley known for investments such as Aruba Networks, LoopNet (acquired by CoStar Group, Inc.) and ServiceMax. As general partner Noel Fenton noted, "dotloop has an opportunity to become an industry standard platform for conducting real estate transactions."

About dotloop
dotloop is transforming the real estate industry by providing a secure online platform where any real estate agent can share and electronically sign transaction documents in real-time. As the leading provider of collaborative negotiation services, dotloop is available to service all real estate professionals throughout the United States and Canada. The innovative dotloop platform is a collaborative, wholly web-based negotiation platform that lets users add, adjust, approve and sign documents digitally -- addressing the challenges of security, efficiency and overhead costs in today's real estate industry. For more information, please visit

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