Welcome!

Containers Expo Blog Authors: Liz McMillan, Yeshim Deniz, Elizabeth White, Pat Romanski, Flint Brenton

News Feed Item

Logicalis US to Software Providers: Embracing the Cloud Can Increase Your Bottom Line

Solution Provider Offers Seven Reasons SaaS Makes Good Business Sense

NEW YORK, Sept. 2, 2014 /PRNewswire/ -- By 2015, experts predict half of all software providers will deliver their applications as Software-as-a-Service (SaaS).  In fact, SaaS is expected to represent three-fourths of all spending on public cloud services in 2015, making the idea of SaaS delivery models top of mind for software providers.  Those not yet embracing a SaaS delivery model may already be feeling significant competitive pressure knowing that customers want choices in the way they consume their software. For software providers wondering whether a SaaS model is right for them, Logicalis US, an international IT solutions and managed services provider (www.us.logicalis.com), has outlined seven of the most important reasons that adopting a SaaS delivery strategy makes good business and financial sense for software providers.

Business and Technology Working as One.

"Software providers are positioned along a continuum somewhere between traditional software on the far left, where the software provider develops the application and supports it for customers who deploy, manage and consume it any way they like, and at the far right, those who embrace SaaS in a way that transforms them from a provider of a product to a service provider similar to Salesforce.com, for example," says Ryan McNees, Solution Provider Practice Leader, Logicalis US. 

Seven Reasons SaaS Makes Good Business Sense 
Most software providers find themselves somewhere in the middle of the spectrum today, but as they naturally move toward the right they will need to leverage and embrace the cloud and a SaaS strategy to get to a true SaaS business model. Here are seven reasons this makes sense for software providers according to Logicalis US experts:

  1. Shortened Implementation Times: By standardizing the implementation of a software solution, SaaS reduces the solution's implementation time.  When implementing a software program on-premise, the technical environment varies with each customer, causing the software provider to inherit and resolve the unique implementation problems of each customer.  With a cloud deployment, the environment is standardized; implementation is the same time after time.  Automation and orchestration technologies can also be leveraged to further streamline implementations, driving down time to consumption, and increasing customer satisfaction. By shortening implementation times, products can also be brought to market faster and more cost-effectively than they can with more traditional go-to-market strategies.
  2. Marketing to New Customers: In a traditional software delivery model, the customer buys the hardware, implements it on premise, then deploys the software.  Someone has to be responsible for that environment which adds cost and complexity that many customers would prefer to avoid.  Consuming software as a service is simpler and offers a different financial model; instead of a large capital expenditure to buy dedicated hardware, the consumer can package its purchase as a monthly fee that fits into its operational budget.  Therefore, as software providers adopt a SaaS delivery model, they're able to reach a wider base of customers, particularly those who want to trade IT CAPEX for OPEX.
  3. Capturing New Revenue Streams: In more traditional software delivery models, providers sell software and maintenance as a package, charging a large one-time payment.  With a SaaS model, the larger single payment may be divided into a monthly annuity stream that continues at a steady, ongoing rate.  By also including infrastructure services in the initial sale, software providers are able to make money on a larger piece of the overall IT landscape.  The customer has to run the software they purchase on something; why not sell them cloud access on a recurring monthly basis and earn that additional revenue long term?
  4. Reducing Risk: Risk mitigation is one of the most important factors in a business' success. By selecting an experienced cloud partner with a proven track record in SaaS delivery rather than trying to build a hosting infrastructure in house, the software provider can avoid a lengthy, multi-year learning curve where mistakes in hosting the software will inevitably be made.  Finding and partnering with the right cloud provider can mean avoiding these costly mistakes and greatly lessening risk for the business as a whole while still allowing the provider to capitalize on the annuity stream and market to customers who don't want to buy on-premise hardware themselves.
  5. Being Flexible: Offer Hosted, Managed Appliance and SaaS Solutions: Customers want options, but providing all the options customers want is a costly endeavor.  Trying to do this all alone will inevitably lead software providers to push customers toward the model they are best able to provide, a strategy which may not be in the client's best interest and could result in loss of business.  Instead, create a go-to-market plan that includes hosted, managed appliance and SaaS strategies, then rely on experienced partners to seamlessly provide the pieces you aren't able to cost-effectively deliver to your clients.
  6. Partnering for ITSM, Change Management and Monitoring: A lot of Infrastructure as a Service (IaaS) companies provide just the cloud infrastructure and nothing more.  But delivering a true solution means more than just building the environment the software runs on; it also means managing and scaling that environment, supporting the customers and managing their SLAs.  It takes a long time to build a successful service organization, so in many cases, savvy software providers outsource key managed services they want to provide to their customers – from the infrastructure itself to backup and disaster recovery, automation and orchestration, and even managing a help desk for the software provider itself.  An experienced customer service partner, for example, will determine what the issue is when a service ticket comes in – i.e., whether it's the operating system, a database backup/restore issue, or an outage that needs to fail over.  If it's software-related, they'll send the customer back to the software provider.  Anything else, they'll solve it on the spot on the provider's behalf.
  7. Selling Security – SSAE-16, HIPAA, PCI: Customers want assurances that the solution they deploy is secure.  Choosing SaaS deployment partners who can help meet the end customers' security and compliance requirements by providing a secure, audited environment and signing Business Associate Agreements (BAAs) for HIPAA, for example, will be a definite door opener with customers concerned about regulatory requirements.

Want to Learn More?

  • Ready to transform your business? Visit Logicalis' software provider microsite here: http://ow.ly/AIk0f.
  • Read about the Logicalis Software Provider Program and find out more about gaining a competitive advantage with a secure enterprise cloud, SaaS or managed on-site appliance program: http://ow.ly/AIjmE.
  • Explore the seven critical criteria for selecting an infrastructure as a service (IaaS) partner, then read a case study about API Healthcare and how Logicalis helped it launch its Workforce Management SaaS offerings: http://ow.ly/AIkqy.

About Logicalis

Logicalis is an international IT solutions and managed services provider with a breadth of knowledge and expertise in communications and collaboration, data center and cloud services, and managed services.

Logicalis employs nearly 3,700 people worldwide, including highly trained service specialists who design, specify, deploy and manage complex ICT infrastructures to meet the needs of almost 6,000 corporate and public sector customers.  To achieve this, Logicalis maintains strong partnerships with technology leaders such as Cisco, HP, IBM, CA Technologies, EMC, NetApp, Microsoft, VMware and ServiceNow.

The Logicalis Group has annualized revenues of $1.6 billion, from operations in Europe, North America, Latin America and Asia Pacific, and is fast establishing itself as one of the leading IT and Communications solution integrators specializing in the areas of advanced technologies and services.

The Logicalis Group is a division of Datatec Limited, listed on the Johannesburg and London AIM Stock Exchanges, with revenues of over $5 billion.

For more information, visit www.us.logicalis.com.

Business and technology working as one
To learn more about Logicalis activities through a variety of social media outlets, click here.

Media contacts:
Lisa Dreher, VP, Marketing &
Business Development,
Logicalis US
[email protected]
425-201-8111
www.us.logicalis.com

Karen Franse, Communication
Strategy Group for Logicalis US
[email protected]
866-997-2424
www.gocsg.com  

Logo - http://photos.prnewswire.com/prnh/20130828/MM71035LOGO-a

SOURCE Logicalis US

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Personalization has long been the holy grail of marketing. Simply stated, communicate the most relevant offer to the right person and you will increase sales. To achieve this, you must understand the individual. Consequently, digital marketers developed many ways to gather and leverage customer information to deliver targeted experiences. In his session at @ThingsExpo, Lou Casal, Founder and Principal Consultant at Practicala, discussed how the Internet of Things (IoT) has accelerated our abilit...
In his keynote at 19th Cloud Expo, Sheng Liang, co-founder and CEO of Rancher Labs, discussed the technological advances and new business opportunities created by the rapid adoption of containers. With the success of Amazon Web Services (AWS) and various open source technologies used to build private clouds, cloud computing has become an essential component of IT strategy. However, users continue to face challenges in implementing clouds, as older technologies evolve and newer ones like Docker c...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, discussed the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settl...
In his session at @ThingsExpo, Dr. Robert Cohen, an economist and senior fellow at the Economic Strategy Institute, presented the findings of a series of six detailed case studies of how large corporations are implementing IoT. The session explored how IoT has improved their economic performance, had major impacts on business models and resulted in impressive ROIs. The companies covered span manufacturing and services firms. He also explored servicification, how manufacturing firms shift from se...
IoT is at the core or many Digital Transformation initiatives with the goal of re-inventing a company's business model. We all agree that collecting relevant IoT data will result in massive amounts of data needing to be stored. However, with the rapid development of IoT devices and ongoing business model transformation, we are not able to predict the volume and growth of IoT data. And with the lack of IoT history, traditional methods of IT and infrastructure planning based on the past do not app...
Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now.
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
The best way to leverage your CloudEXPO | DXWorldEXPO presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering CloudEXPO | DXWorldEXPO will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at CloudEXPO. Product announcements during our show provide your company with the most reach through our targeted audienc...
DXWorldEXPO LLC announced today that All in Mobile, a mobile app development company from Poland, will exhibit at the 22nd International CloudEXPO | DXWorldEXPO. All In Mobile is a mobile app development company from Poland. Since 2014, they maintain passion for developing mobile applications for enterprises and startups worldwide.
"Akvelon is a software development company and we also provide consultancy services to folks who are looking to scale or accelerate their engineering roadmaps," explained Jeremiah Mothersell, Marketing Manager at Akvelon, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
JETRO showcased Japan Digital Transformation Pavilion at SYS-CON's 21st International Cloud Expo® at the Santa Clara Convention Center in Santa Clara, CA. The Japan External Trade Organization (JETRO) is a non-profit organization that provides business support services to companies expanding to Japan. With the support of JETRO's dedicated staff, clients can incorporate their business; receive visa, immigration, and HR support; find dedicated office space; identify local government subsidies; get...
"We view the cloud not as a specific technology but as a way of doing business and that way of doing business is transforming the way software, infrastructure and services are being delivered to business," explained Matthew Rosen, CEO and Director at Fusion, in this SYS-CON.tv interview at 18th Cloud Expo (http://www.CloudComputingExpo.com), held June 7-9 at the Javits Center in New York City, NY.
DXWorldEXPO LLC announced today that the upcoming DXWorldEXPO | CloudEXPO New York event will feature 10 companies from Poland to participate at the "Poland Digital Transformation Pavilion" on November 12-13, 2018.
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
DXWorldEXPO LLC announced today that ICC-USA, a computer systems integrator and server manufacturing company focused on developing products and product appliances, will exhibit at the 22nd International CloudEXPO | DXWorldEXPO. DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City. ICC is a computer systems integrator and server manufacturing company focused on developing products and product appliances to meet a wide range of ...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smart...
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...