|By Virtualization News||
|June 10, 2007 01:15 PM EDT||
Gee, and Symantec and McAfee felt squeezed when Microsoft wandered into their space. Now Google has a toehold too. Talk about being between a rock and a hard place.
On May 11 Google quietly bought an outfit, a Mountain View neighbor actually, called GreenBorder Technologies Inc, and never said a word about it.
The acquisition is provocative because GreenBorder is in the Internet security business, a space new to the omnivorous Google, and nobody knows how Google is going to use this widgetry; and not knowing, when you think about it, is scarier for McAfee and Symantec than knowing.
Given the dismal state of security - and the increasing hostility of the Internet, even if GreenBorder is only half the end-all it's cracked up to be - and depending on how it's packaged - Google could have trouble stopping people from throwing money at it.
What price your security?
Anyway, the acquisition only came to light after the Google Operating System blog - which is not a Google property - stumbled over a terse "we've been bought" notice on GreenBorder's web site Monday and spread the word.
Apparently the company got frustrated waiting for Google to trumpet its acquisition but Google must have been distracted. Google is, by report, supposed to make 130 acquisitions this year.
And, see, up against the $1.65 billion Google agreed to pay for YouTube and the $3.1 billion it's arranged to pay for DoubleClick, GreenBorder looks like a poor relation.
There's been no indication of the purchase price, but reportedly Google paid less than the roundabout $20 million that the VCs pumped into the company since it got started in 2001, maybe it wrote a check for $12 million give or take. Texas Pacific Group Ventures, Sevin Rosen and Labrador Ventures backed it and maybe got 50 cents on the dollar.
According to the company's former director of security Bill Stout, GreenBorder was in the market for a $12 million D round (but would have taken six) late last year. It couldn't get it, started looking for a buyer after the holidays, and opened negotiations with Google four months before the deal closed, closure taking so long because, well, Google had other fish to fry.
Supposedly there had been some talk about it being a subsidiary, but that didn't happen. Google wanted the technology and the patents and the core developers. It reportedly hired six GreenBorder people who it can add to the three or four Windows kernel whizzes that Google poached off of GreenBorder a couple of years ago.
What GreenBorder does reportedly takes a lot of Windows savvy.
In typical Google fashion, GreenBorder has stopped taking any more users for the foreseeable future; only comme-si-comme-ca support is available for existing users through the end of their current subscriptions.
GreenBorder is called GreenBorder because of the green cordon it throws around users when they surf the web, download or use e-mail, it's GreenBorder's way of indicating to the user that he's protected from all manner of nasty spyware and nastier viruses and trojans. The user is actually behind a virtual session of his browser - a so-called sandbox - that's discarded along with any malicious code he picked up when the browser closes.
This sandbox is a form of virtualization that doesn't depend on the traditional, largely failed, rushing-to-catch-up-with-the-bad-guys signature recognition used by Symantec and McAfee and so doesn't have to be constantly updated as new malware is created (making it cheaper for Google to maintain in the process when you think about it).
Given its clout, Google could be the making of the desktop sandbox security market, Stout says, creating a real problem for the signature firms.
When it got started, GreenBorder wanted to be all things to all people, Stout said. It went through some false starts and CEOs until it lighted on what it's doing a couple of years ago - which probably explains the VCs' impatience - a six-year-old start-up is kinda shop-worn - at least the bloom is off the rose.
Anyway it applied its widgetry (a combination of cutting down the C++ code and redirecting it) to XP and Windows 2000 and to Internet Explorer 6 and 7 and then to Firefox 1.5 and 2.0.
It's been selling a corporate version, GreenBorder Pro, only a little while; it would have liked to have gotten $3,000 for a server and $50 for a client, but generally settled for half that, Stout said. A consumer version, added last year, has been free - a price point that was supposed to change eventually to an annual fee. The consumer model got it a bit of traction.
Google's own anti-malware team recently posted a white paper called "The Ghost in the Browser" and reported finding that one in 12 web sites are malicious. Google has a vested interest in seeing people aren't put off from searching, inhibited by fears of identity theft.
It wants them to be as dogged as John Wayne in that aptly named film, "The Searchers."
Google could deploy GreenBorder as a standalone product or as a way to protect corporate data or as part of its Google Desktop or for its newfangled venture offline Google Gears or as part of its nascent productivity suite - the betting seems to be running in favor of the later.
It will probably have to rewrite the code, which is kind of old. GreenBorder is already compatible with other anti-viruses, which users would still need. (You know how many ways there are to penetrate your computer?) It can currently protect the OS from applications and has figured out, but hasn't implemented, the reverse.
There are a couple of other companies that do what GreenBorder does, but they're not American and reportedly don't have GreenBorder's kernel knowledge, Stout said.
|ajojddy 06/03/07 11:51:47 PM EDT|
very helpful advice, thx a lot.
|Virtualization News 06/02/07 06:35:56 PM EDT|
Gee, and Symantec and McAfee felt squeezed when Microsoft wandered into their space. Now Google has a toehold too. Talk about being between a rock and a hard place. On May 11 Google quietly bought an outfit, a Mountain View neighbor actually, called GreenBorder Technologies Inc, and never said a word about it. The acquisition is provocative because GreenBorder is in the Internet security business, a space new to the omnivorous Google, and nobody knows how Google is going to use this widgetry; and not knowing, when you think about it, is scarier for McAfee and Symantec than knowing.
Discover top technologies and tools all under one roof at April 24–28, 2017, at the Westin San Diego in San Diego, CA. Explore the Mobile Dev + Test and IoT Dev + Test Expo and enjoy all of these unique opportunities: The latest solutions, technologies, and tools in mobile or IoT software development and testing. Meet one-on-one with representatives from some of today's most innovative organizations
Jan. 20, 2017 12:30 PM EST Reads: 1,629
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Jan. 20, 2017 12:30 PM EST Reads: 4,340
WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 6th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, P2P file sharing, and use cases that have already leveraged the power and convenience of WebRTC.
Jan. 20, 2017 12:30 PM EST Reads: 3,171
SYS-CON Events announced today that Super Micro Computer, Inc., a global leader in Embedded and IoT solutions, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 7-9, 2017, at the Javits Center in New York City, NY. Supermicro (NASDAQ: SMCI), the leading innovator in high-performance, high-efficiency server technology, is a premier provider of advanced server Building Block Solutions® for Data Center, Cloud Computing, Enterprise IT, Hadoop/Big Data, HPC and E...
Jan. 20, 2017 12:15 PM EST Reads: 5,818
WebRTC sits at the intersection between VoIP and the Web. As such, it poses some interesting challenges for those developing services on top of it, but also for those who need to test and monitor these services. In his session at WebRTC Summit, Tsahi Levent-Levi, co-founder of testRTC, reviewed the various challenges posed by WebRTC when it comes to testing and monitoring and on ways to overcome them.
Jan. 20, 2017 10:45 AM EST Reads: 6,075
Internet of @ThingsExpo, taking place June 6-8, 2017 at the Javits Center in New York City, New York, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @ThingsExpo New York Call for Papers is now open.
Jan. 20, 2017 10:45 AM EST Reads: 3,695
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain. In this power panel at @...
Jan. 20, 2017 09:45 AM EST Reads: 2,920
WebRTC services have already permeated corporate communications in the form of videoconferencing solutions. However, WebRTC has the potential of going beyond and catalyzing a new class of services providing more than calls with capabilities such as mass-scale real-time media broadcasting, enriched and augmented video, person-to-machine and machine-to-machine communications. In his session at @ThingsExpo, Luis Lopez, CEO of Kurento, introduced the technologies required for implementing these idea...
Jan. 20, 2017 08:30 AM EST Reads: 4,748
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? In this Power Panel at DevOps Summit, moderated by Jason Bloomberg, the leading expert on architecting agility for the enterprise and president of Intellyx, panelists peeled away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud enviro...
Jan. 20, 2017 08:15 AM EST Reads: 4,934
"A lot of times people will come to us and have a very diverse set of requirements or very customized need and we'll help them to implement it in a fashion that you can't just buy off of the shelf," explained Nick Rose, CTO of Enzu, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jan. 20, 2017 08:15 AM EST Reads: 4,712
The WebRTC Summit New York, to be held June 6-8, 2017, at the Javits Center in New York City, NY, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 20th International Cloud Expo and @ThingsExpo. WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web co...
Jan. 20, 2017 07:15 AM EST Reads: 2,973
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
Jan. 20, 2017 07:00 AM EST Reads: 9,073
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
Jan. 20, 2017 07:00 AM EST Reads: 6,866
Web Real-Time Communication APIs have quickly revolutionized what browsers are capable of. In addition to video and audio streams, we can now bi-directionally send arbitrary data over WebRTC's PeerConnection Data Channels. With the advent of Progressive Web Apps and new hardware APIs such as WebBluetooh and WebUSB, we can finally enable users to stitch together the Internet of Things directly from their browsers while communicating privately and securely in a decentralized way.
Jan. 20, 2017 03:00 AM EST Reads: 900
WebRTC is about the data channel as much as about video and audio conferencing. However, basically all commercial WebRTC applications have been built with a focus on audio and video. The handling of “data” has been limited to text chat and file download – all other data sharing seems to end with screensharing. What is holding back a more intensive use of peer-to-peer data? In her session at @ThingsExpo, Dr Silvia Pfeiffer, WebRTC Applications Team Lead at National ICT Australia, looked at differ...
Jan. 20, 2017 02:30 AM EST Reads: 5,034
The security needs of IoT environments require a strong, proven approach to maintain security, trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vic...
Jan. 20, 2017 02:00 AM EST Reads: 6,584
With all the incredible momentum behind the Internet of Things (IoT) industry, it is easy to forget that not a single CEO wakes up and wonders if “my IoT is broken.” What they wonder is if they are making the right decisions to do all they can to increase revenue, decrease costs, and improve customer experience – effectively the same challenges they have always had in growing their business. The exciting thing about the IoT industry is now these decisions can be better, faster, and smarter. Now ...
Jan. 20, 2017 01:45 AM EST Reads: 4,273
Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...
Jan. 20, 2017 12:45 AM EST Reads: 2,863
Who are you? How do you introduce yourself? Do you use a name, or do you greet a friend by the last four digits of his social security number? Assuming you don’t, why are we content to associate our identity with 10 random digits assigned by our phone company? Identity is an issue that affects everyone, but as individuals we don’t spend a lot of time thinking about it. In his session at @ThingsExpo, Ben Klang, Founder & President of Mojo Lingo, discussed the impact of technology on identity. Sho...
Jan. 20, 2017 12:45 AM EST Reads: 4,133
A critical component of any IoT project is what to do with all the data being generated. This data needs to be captured, processed, structured, and stored in a way to facilitate different kinds of queries. Traditional data warehouse and analytical systems are mature technologies that can be used to handle certain kinds of queries, but they are not always well suited to many problems, particularly when there is a need for real-time insights.
Jan. 20, 2017 12:00 AM EST Reads: 6,357