Click here to close now.

Welcome!

Virtualization Authors: Elizabeth White, Liz McMillan, Yeshim Deniz, Carmen Gonzalez, Andreas Grabner

Related Topics: Virtualization, Java, SOA & WOA, Cloud Expo, Security, Big Data Journal

Virtualization: Article

2013 Predictions: Private Cloud Is Really "Cloud-Washed Virtualization"

Private Cloud exposed as a fraud

If you're an IT manager calling your internal VMware or other virtualization farm a "Private Cloud" in an attempt to prove to your leadership that "public cloud is insecure" or "I built the same thing as Amazon Web Services (AWS)", you need to get ready for a dose of reality in the coming year.

Server-huggers beware, you might have been able to get away with it until now, but 2013 will mark a turning point in which the term Private Cloud will be permanently exposed for what it is...  a capital intensive, server stacking, virtualization game.

Just because you might have flexibility to decide how much RAM you can assign to a VM, doesn't give you the right to "cloud-wash" your internal IT operation and call it something that it's not... because although it may be Private (can someone tell me again why it's important to be able to touch your servers?), it's certainly not Cloud.

Not that there's anything wrong with that...

Just as Jerry Seinfeld so famously quoted... I'm not saying there is anything wrong with running an IT shop where you still spend lump sums of capital (CapEx) for physical resources, especially if you are working to make those resources flexible and reliable by optimizing your data center, using virtualizing, and invoking best practices like continuous monitoring and agile development.

Just don't use the word "Cloud" because your business users and C-level leadership are getting smarter every day on the incredible economic advantages, real security story, and global scalability benefits of public cloud.

In short, selling them a story like "my private cloud is the same as AWS, but more secure because it's on-premise" is going to begin to look childish.  And worse, it will discount the credibility of the (probably pretty good and still very useful) internal IT environment that you've worked so hard to build.

If you physically touched it, estimated your peak demand before buying, and/or don't have a re-occurring OpEx fee... IT'S NOT CLOUD.

Tightening definitions

The definition of  "Cloud" will also further tighten in 2013, where it will be reserved only for systems that allow you to:

• transform your IT into only operational expenditures (OpEx)

• go global in minutes

• never have to guess your initial or future capacity

Despite all the marketing from old guard IT and large virtualization software companies that claim building your own Cloud is the best way to go, your Private Cloud still:

• is a large capital expense (CapEx)

• rarely allows even the largest installs to go global in minutes

• makes you commit to a upfront minimum and requires you to predict future capacity

In his recent keynote at Amazon Web Services Re:Invent conference, SVP Andy Jassy put it in the best perspective I've heard yet, giving these six simple items that differentiate the burden of private, from value of public.  You can watch his keynote on Youtube here.  Check out around minute 32 for the best Private Cloud bashing.

It's okay, just try a little bit... it won't hurt you.

Remember those drug prevention classes in middle school (was it called D.A.R.E. everywhere or was that just an Ohio thing?) where the police officers would come and tell you the dangers of drugs and how they get you hooked by getting you to just try a little bit?

"Don't even do it once," they would say, "Because if you try it once, you'll be hooked for life!"

Well, it seems the private cloud loving internal IT folks were all sitting in the front row during those officer presentations, because they took this advice a little too seriously and have applied it to public cloud adoption too.

"The best thing about public cloud is it's cheaper to fail than belabor conversations about whether to try it or not." - Me

Internal IT will remain greatly relevant

Don't worry internal IT, you'll still be greatly needed by your company in 2013 and well beyond because there absolutely is a place for flexible, private infrastructure in today's IT.

Organizations that have invested millions in capital on IT hardware, software, networking, and human resources would be completely insane to throw it all away today and move everything to public cloud tomorrow; however, in the same breath, I would also call these organizations insane to keep piling investment into more private resources given the extreme economic, scalability, and functionality advantages of public cloud.

Over the coming years, even very large internal IT groups, simply won't be able to keep up with the rate of innovation, security, and scale that public cloud operations will achieve.

Internal IT will also face tough competition from rogue business users going outside of their internal IT to get what they need from public cloud with something as simple as a credit card swipe.  Of course, internal IT may think the best weapon against this is a strict lock-down policy where business users get punished for going rouge; but, a moratorium on public cloud only hampers corporate innovation and creates animosity between the teams.  I suggest there is another answer for internal IT... Embrace, broker, and support.

Although easier said than executed correctly, cloud brokering both public and private IT services, while supporting business users on both,will be the key function for internal IT groups staying relevant to the business and even thriving in 2013 and beyond.

Disclaimer:  These predictions are based on the fact that world does not end on December 21, 2012 as the Mayan calendar predicts. If we never reach 2013, I reserve all rights to drastically modify these predictions.

More Stories By Ryan Hughes

Ryan Hughes, blogging at www.RyHug.com, is the Co-founder and Chief Strategy Officer (CSO) of Skygone (www.skygoneinc.com), a Cloud Computing solution provider to SI's, ISV's, Commercial, and Government. Education: MBA in Project Management from Penn State University; BS in GIS from Bowling Green State University Ryan currently has 10 years in Enterprise-level IT Program Management and Operations Management, as well as vast experience in Enterprise System Design and Cloud implementation methodology.

@ThingsExpo Stories
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Intelligent Systems Services will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Established in 1994, Intelligent Systems Services Inc. is located near Washington, DC, with representatives and partners nationwide. ISS’s well-established track record is based on the continuous pursuit of excellence in designing, implementing and supporting nationwide clients’ mission-critical systems. ISS has completed many successful projects in Healthcare, Commercial, Manufacturing, ...
PubNub on Monday has announced that it is partnering with IBM to bring its sophisticated real-time data streaming and messaging capabilities to Bluemix, IBM’s cloud development platform. “Today’s app and connected devices require an always-on connection, but building a secure, scalable solution from the ground up is time consuming, resource intensive, and error-prone,” said Todd Greene, CEO of PubNub. “PubNub enables web, mobile and IoT developers building apps on IBM Bluemix to quickly add scalable realtime functionality with minimal effort and cost.”
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com), moderated by Ashar Baig, Research Director, Cloud, at Gigaom Research, Nate Gordon, Director of T...
DevOps tends to focus on the relationship between Dev and Ops, putting an emphasis on the ops and application infrastructure. But that’s changing with microservices architectures. In her session at DevOps Summit, Lori MacVittie, Evangelist for F5 Networks, will focus on how microservices are changing the underlying architectures needed to scale, secure and deliver applications based on highly distributed (micro) services and why that means an expansion into “the network” for DevOps.
When it comes to the Internet of Things, hooking up will get you only so far. If you want customers to commit, you need to go beyond simply connecting products. You need to use the devices themselves to transform how you engage with every customer and how you manage the entire product lifecycle. In his session at @ThingsExpo, Sean Lorenz, Technical Product Manager for Xively at LogMeIn, will show how “product relationship management” can help you leverage your connected devices and the data they generate about customer usage and product performance to deliver extremely compelling and reliabl...
With several hundred implementations of IoT-enabled solutions in the past 12 months alone, this session will focus on experience over the art of the possible. Many can only imagine the most advanced telematics platform ever deployed, supporting millions of customers, producing tens of thousands events or GBs per trip, and hundreds of TBs per month. With the ability to support a billion sensor events per second, over 30PB of warm data for analytics, and hundreds of PBs for an data analytics archive, in his session at @ThingsExpo, Jim Kaskade, Vice President and General Manager, Big Data & Ana...
For years, we’ve relied too heavily on individual network functions or simplistic cloud controllers. However, they are no longer enough for today’s modern cloud data center. Businesses need a comprehensive platform architecture in order to deliver a complete networking suite for IoT environment based on OpenStack. In his session at @ThingsExpo, Dhiraj Sehgal from PLUMgrid will discuss what a holistic networking solution should really entail, and how to build a complete platform that is scalable, secure, agile and automated.
We’re no longer looking to the future for the IoT wave. It’s no longer a distant dream but a reality that has arrived. It’s now time to make sure the industry is in alignment to meet the IoT growing pains – cooperate and collaborate as well as innovate. In his session at @ThingsExpo, Jim Hunter, Chief Scientist & Technology Evangelist at Greenwave Systems, will examine the key ingredients to IoT success and identify solutions to challenges the industry is facing. The deep industry expertise behind this presentation will provide attendees with a leading edge view of rapidly emerging IoT oppor...
In the consumer IoT, everything is new, and the IT world of bits and bytes holds sway. But industrial and commercial realms encompass operational technology (OT) that has been around for 25 or 50 years. This grittier, pre-IP, more hands-on world has much to gain from Industrial IoT (IIoT) applications and principles. But adding sensors and wireless connectivity won’t work in environments that demand unwavering reliability and performance. In his session at @ThingsExpo, Ron Sege, CEO of Echelon, will discuss how as enterprise IT embraces other IoT-related technology trends, enterprises with i...
The Internet of Things (IoT) is causing data centers to become radically decentralized and atomized within a new paradigm known as “fog computing.” To support IoT applications, such as connected cars and smart grids, data centers' core functions will be decentralized out to the network's edges and endpoints (aka “fogs”). As this trend takes hold, Big Data analytics platforms will focus on high-volume log analysis (aka “logs”) and rely heavily on cognitive-computing algorithms (aka “cogs”) to make sense of it all.
The Internet of Everything (IoE) brings together people, process, data and things to make networked connections more relevant and valuable than ever before – transforming information into knowledge and knowledge into wisdom. IoE creates new capabilities, richer experiences, and unprecedented opportunities to improve business and government operations, decision making and mission support capabilities. In his session at @ThingsExpo, Gary Hall, Chief Technology Officer, Federal Defense at Cisco Systems, will break down the core capabilities of IoT in multiple settings and expand upon IoE for bo...
Sensor-enabled things are becoming more commonplace, precursors to a larger and more complex framework that most consider the ultimate promise of the IoT: things connecting, interacting, sharing, storing, and over time perhaps learning and predicting based on habits, behaviors, location, preferences, purchases and more. In his session at @ThingsExpo, Tom Wesselman, Director of Communications Ecosystem Architecture at Plantronics, will examine the still nascent IoT as it is coalescing, including what it is today, what it might ultimately be, the role of wearable tech, and technology gaps stil...
One of the biggest impacts of the Internet of Things is and will continue to be on data; specifically data volume, management and usage. Companies are scrambling to adapt to this new and unpredictable data reality with legacy infrastructure that cannot handle the speed and volume of data. In his session at @ThingsExpo, Don DeLoach, CEO and president of Infobright, will discuss how companies need to rethink their data infrastructure to participate in the IoT, including: Data storage: Understanding the kinds of data: structured, unstructured, big/small? Analytics: What kinds and how responsiv...
Cloudian, Inc., the leading provider of hybrid cloud storage solutions, today announced availability of Cloudian HyperStore 5.1 software. HyperStore 5.1 is an enhanced Amazon S3-compliant, plug-and-play hybrid cloud software solution that now features full Apache Hadoop integration. Enterprises can now transform big data into smart data by running Hadoop analytics on HyperStore software and appliances. This in-place analytics, with no need to offload data to other systems for Hadoop analyses, enables customers to derive meaningful business intelligence from their data quickly, efficiently and ...
Since 2008 and for the first time in history, more than half of humans live in urban areas, urging cities to become “smart.” Today, cities can leverage the wide availability of smartphones combined with new technologies such as Beacons or NFC to connect their urban furniture and environment to create citizen-first services that improve transportation, way-finding and information delivery. In her session at @ThingsExpo, Laetitia Gazel-Anthoine, CEO of Connecthings, will focus on successful use cases.
Sensor-enabled things are becoming more commonplace, precursors to a larger and more complex framework that most consider the ultimate promise of the IoT: things connecting, interacting, sharing, storing, and over time perhaps learning and predicting based on habits, behaviors, location, preferences, purchases and more. In his session at @ThingsExpo, Tom Wesselman, Director of Communications Ecosystem Architecture at Plantronics, will examine the still nascent IoT as it is coalescing, including what it is today, what it might ultimately be, the role of wearable tech, and technology gaps stil...
The true value of the Internet of Things (IoT) lies not just in the data, but through the services that protect the data, perform the analysis and present findings in a usable way. With many IoT elements rooted in traditional IT components, Big Data and IoT isn’t just a play for enterprise. In fact, the IoT presents SMBs with the prospect of launching entirely new activities and exploring innovative areas. CompTIA research identifies several areas where IoT is expected to have the greatest impact.
Wearable devices have come of age. The primary applications of wearables so far have been "the Quantified Self" or the tracking of one's fitness and health status. We propose the evolution of wearables into social and emotional communication devices. Our BE(tm) sensor uses light to visualize the skin conductance response. Our sensors are very inexpensive and can be massively distributed to audiences or groups of any size, in order to gauge reactions to performances, video, or any kind of presentation. In her session at @ThingsExpo, Jocelyn Scheirer, CEO & Founder of Bionolux, will discuss ho...
The explosion of connected devices / sensors is creating an ever-expanding set of new and valuable data. In parallel the emerging capability of Big Data technologies to store, access, analyze, and react to this data is producing changes in business models under the umbrella of the Internet of Things (IoT). In particular within the Insurance industry, IoT appears positioned to enable deep changes by altering relationships between insurers, distributors, and the insured. In his session at @ThingsExpo, Michael Sick, a Senior Manager and Big Data Architect within Ernst and Young's Financial Servi...